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Study on the Influencing Factors of Mobile Users' Impulse Purchase Behavior in a Large Online Promotion Activity
16 references·2 citing·43 second hop
Study on the Influencing Factors of Mobile Users' Impulse Purchase Behavior in a Large Online Promotion Activity (2019)Study on the Influencing Factors of Mobil…Website attributes in urging online impulse purchase: An empirical investigation on consumer perceptions (2013)Website attributes in urging …Interactivity in Brand Web Sites: Cognitive, Affective, and Behavioral Responses Explained by Consumers’ Online Flow Experience (2012)Interactivity in Brand Web Si…The influence of online store beliefs on consumer online impulse buying: A model and empirical application (2011)The influence of online store…The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively (2008)The Influence of Website Char…The Effect of On-Line Consumer Reviews on Consumer Purchasing Intention: The Moderating Role of Involvement (2007)The Effect of On-Line Consume…Spent Resources: Self‐Regulatory Resource Availability Affects Impulse Buying (2007)Spent Resources: Self‐Regulat…How Does Shopping With Others Influence Impulsive Purchasing? (2005)How Does Shopping With Others…Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons (2002)Pleasant Surprises: Consumer …Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Applying the Technology Accep…Hedonic and utilitarian motivations for online retail shopping behavior (2001)Hedonic and utilitarian motiv…The Internet Shopper (1999)The Internet ShopperInteractive Functions and Their Impacts on the Appeal of Internet Presence Sites (1998)Interactive Functions and The…Impulse buying: Modeling its precursors (1998)Impulse buying: Modeling its …Normative Influences on Impulsive Buying Behavior (1995)Normative Influences on Impul…Time-inconsistent Preferences and Consumer Self-Control (1991)Time-inconsistent Preferences…Defining Impulse Purchasing (1991)Defining Impulse PurchasingThe Online Customer Decision-Making Styles as Marketing Innovation Strategies for the New Normal (2022)The Online Customer Decision-…Influence of Personality Traits and Social Conformity on Impulsive Buying Tendency (2019)Influence of Personality Trai…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Development and validation of brief measures of positive and negative affect: The PANAS scales. 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References

  • 2001Hedonic and utilitarian motivations for online retail shopping behavior3,219 cited
  • 2002Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior3,203 cited
  • 2007The Effect of On-Line Consumer Reviews on Consumer Purchasing Intention: The Moderating Role of Involvement2,115 cited
  • 1995Normative Influences on Impulsive Buying Behavior1,941 cited
  • 1991Time-inconsistent Preferences and Consumer Self-Control1,370 cited
  • 2007Spent Resources: Self‐Regulatory Resource Availability Affects Impulse Buying1,028 cited
  • 1999The Internet Shopper964 cited
  • 1998Impulse buying: Modeling its precursors895 cited
  • 2008The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively844 cited
  • 2011The influence of online store beliefs on consumer online impulse buying: A model and empirical application767 cited
  • 2013Website attributes in urging online impulse purchase: An empirical investigation on consumer perceptions541 cited
  • 1998Interactive Functions and Their Impacts on the Appeal of Internet Presence Sites519 cited
  • 2012Interactivity in Brand Web Sites: Cognitive, Affective, and Behavioral Responses Explained by Consumers’ Online Flow Experience448 cited
  • 2005How Does Shopping With Others Influence Impulsive Purchasing?427 cited

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  • 1991Defining Impulse Purchasing372 cited
  • 2002Pleasant Surprises: Consumer Response to Unexpected In-Store Coupons336 cited
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    • 2019Influence of Personality Traits and Social Conformity on Impulsive Buying Tendency11 cited
    • 2022The Online Customer Decision-Making Styles as Marketing Innovation Strategies for the New Normal8 cited