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The Role of Store Brand Spillover in a Retailer's Category Management Strategy · Study

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ArticleThe Role of Store Brand Spillover in a Retailer's Category Management Strategy

Yasin Alan2017

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The Role of Store Brand Spillover in a Retailer's Category Management Strategy

Yasin Alan · Mümin Kurtuluş · Chunlin Wang

85 citations·0/0 files stored·Manufacturing & Service Operations Management

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Supply Chain and Inventory Management Merger and Competition Analysis Consumer Market Behavior and Pricing

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References

1991Price Competition in a Channel Structure with a Common Retailer 2000Building Store Loyalty through Store Brands 1995The Introduction and Performance of Store Brands 1998An Empirical Analysis of Umbrella Branding 2000Management of Multi-Item Retail Inventory Systems with Demand Substitution 2002Positioning of Store Brands 2001Reducing Assortment: An Attribute-Based Approach 1998Private Labels and the Channel Relationship: A Cross‐Category Analysis

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2022The impact of recommender systems and pricing strategies on brand competition and consumer search 2020Impacts of store-brand introduction on a multiple-echelon supply chain 2021To introduce a store brand or not: Roles of market information in supply chains 2024Agency, reselling, or hybrid mode? Competing with store brand 2022Interacting with strategic waiting for store brand: Online selling format selection 2024Live streaming channel and product assortment with both national and store brand products

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Papers that cite the same references — the relational fallback while embeddings are still backfilling.

2017On the Competitive and Collaborative Implications of Category Captainshiparticle · 13 shared references 2015Multitier Store Brands and Channel Profitsarticle · 12 shared references 2017Effect of Store Brand Introduction on Channel Price Leadership: An Empirical Investigationarticle · 11 shared references 2016Private Label Managementchapter · 11 shared references 2014Does a Store Brand Always Hurt the Manufacturer of a Competing National Brand?article · 10 shared references 2010Do private labels increase retailer bargaining power?article · 10 shared references

Details

Year2017

Typearticle

Published2017-01-01

VenueManufacturing & Service Operations Management

ISSN-L1523-4614

Languageen

Citations85

Files0 public / 0

ShelfSupply Chain and Inventory Management

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doi10.1287/msom.2018.0714

openalex_workW2914012152

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2020Private label management: A literature review

2024To share or not to share: Strategic information sharing with store brand encroachment in platform markets