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ArticleAffiliated marketing

Unknown author2009

Article2009

Affiliated marketing

Unknown author

13 citations·0/0 files stored·Information Systems and e-Business Management

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Consumer Market Behavior and Pricing Supply Chain and Inventory Management Digital Platforms and Economics

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References

2001Value creation in E‐business 2001Customer Referral Management: Optimal Reward Programs 2004Modeling Purchase Behavior at an E-Commerce Web Site: A Task-Completion Approach 2000Viral Marketing - Establishing Customer Relationships by 'Word-of-mouse'2002The role of intermediaries in electronic marketplaces: developing a contingency model 2002Referral Infomediaries 2003Setting Referral Fees in Affiliate Marketing 2002Interfirm alliances in online retailing

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Year2009

Typearticle

Published2009-04-27

VenueInformation Systems and e-Business Management

ISSN-L1617-9846

Languageen

Citations13

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1007/s10257-009-0118-4

openalex_workW2914809258

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