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Predicting eco-conscious consumer behavior using theory of planned behavior in Pakistan
16 references·16 citing·34 second hopsampled
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(2003)Determinants of Consumers' Green Purchase Behavior in a Developing Nation: Applying and Extending the Theory of Planned Behavior (2017)Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers (2017)How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework (2019)From Intentions to Actions: A Theory of Planned Behavior (1985)User Acceptance of Computer Technology: A Comparison of Two Theoretical Models (1989)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)The DeLone and McLean Model of Information Systems Success: A Ten-Year Update (2003)User Acceptance of Information Technology: Toward A Unified View1 (2003)Implementation intentions: Strong effects of simple plans. 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References

  • 1991The theory of planned behavior90,729 cited
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  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics9,798 cited
  • 1995Understanding Information Technology Usage: A Test of Competing Models8,810 cited
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  • 1998Extending the Theory of Planned Behavior: A Review and Avenues for Further Research3,338 cited
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  • 2010Structural Equation Modeling in Information Systems Research Using Partial Least Squares1,659 cited
  • 2013Developing an extended Theory of Planned Behavior model to predict consumers’ intention to visit green hotels1,497 cited
  • 2012Enhance green purchase intentions1,365 cited
  • 2012Greenwash and Green Trust: The Mediation Effects of Green Consumer Confusion and Green Perceived Risk

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1,286 cited
  • 2010Mindful consumption: a customer-centric approach to sustainability1,222 cited
  • 2011Consumer attitude and purchase intention toward green energy brands: The roles of psychological benefits and environmental concern1,081 cited
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