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An analytical framework for retailer price and advertising decisions for products with temperature-sensitive demand
16 references·0 citing·56 second hop
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References

  • 2007Chapter 28 The Economic Analysis of Advertising547 cited
  • 2007Demand Estimation and Assortment Optimization Under Substitution: Methodology and Application436 cited
  • 2015Dynamic pricing and learning: Historical origins, current research, and new directions434 cited
  • 1983Monopolist Pricing with Dynamic Demand and Production Cost376 cited
  • 2009The effect of weather on consumer spending226 cited
  • 2017Analyzing structure of two-echelon closed-loop supply chain for pricing, quality and recycling management150 cited
  • 2012Dynamic pricing, product and process innovation137 cited
  • 2015Multi-item EOQ inventory model in a two-layer supply chain while demand varies with promotional effort118 cited
  • 2000Homeostasis and consumer behavior across cultures118 cited
  • 2004Geographic Patterns in Customer Service and Satisfaction: An Empirical Investigation116 cited
  • 2007A dynamic model for advertising and pricing competition between national and store brands115 cited
  • 2001Evaluating Promotions in Shopping Environments: Decomposing Sales Response into Attraction, Conversion, and Spending Effects110 cited
  • 2010Identifying demand factors for promotional planning and forecasting: A case of a soft drink company in the UK105 cited
  • 2015Assessing and hedging the cost of unseasonal weather: Case of the apparel sector

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90 cited
  • 1999PromoCast™: A New Forecasting Method for Promotion Planning89 cited
  • 2015Optimal Pricing of competing retailers under uncertain demand-a two layer supply chain model78 cited
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