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Influence of company Facebook activities on recruitment success
16 references·2 citing·50 second hopsampled
Influence of company Facebook activities on recruitment success (2019)Influence of company Facebook activities …From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior (2015)From Social to Sale: The Effe…How to transform consumers into fans of your brand (2012)How to transform consumers in…Social media? Get serious! Understanding the functional building blocks of social media (2011)Social media? Get serious! Un…Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance (2011)Does Chatter Really Matter? D…Customer-to-Customer Interactions: Broadening the Scope of Word of Mouth Research (2010)Customer-to-Customer Interact…Users of the world, unite! The challenges and opportunities of Social Media (2009)Users of the world, unite! Th…Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site (2009)Effects of Word-of-Mouth vers…Do online reviews matter? — An empirical investigation of panel data (2008)Do online reviews matter? — A…Exploring the value of online product reviews in forecasting sales: The case of motion pictures (2007)Exploring the value of online…The Effect of Word of Mouth on Sales: Online Book Reviews (2006)The Effect of Word of Mouth o…Do Online Reviews Matter? - an Empirical Investigation of Panel Data (2005)Do Online Reviews Matter? - a…Applicant Attraction to Organizations and Job Choice: A Meta-Analytic Review of the Correlates of Recruiting Outcomes. (2005)Applicant Attraction to Organ…Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Electronic word-of-mouth via …THE RELATION OF INSTRUMENTAL and SYMBOLIC ATTRIBUTES TO A COMPANY'S ATTRACTIVENESS AS AN EMPLOYER (2003)THE RELATION OF INSTRUMENTAL …The employer brand (1996)The employer brandOrganizational Information Requirements, Media Richness and Structural Design (1986)Organizational Information Re…The role communication, informativeness, and social presence play in the social media recruitment context of an emerging economy (2023)The role communication, infor…Talent acquisition and technology: A step towards sustainable development (2022)Talent acquisition and techno…Principles of Marketing (1972)Foundations of social theory (1990)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Corporate brands: what are they? What of them? 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References

  • 2009Users of the world, unite! The challenges and opportunities of Social Media17,866 cited
  • 1986Organizational Information Requirements, Media Richness and Structural Design9,719 cited
  • 2006The Effect of Word of Mouth on Sales: Online Book Reviews5,993 cited
  • 2004Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?5,913 cited
  • 2011Social media? Get serious! Understanding the functional building blocks of social media4,968 cited
  • 2009Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site2,453 cited
  • 2008Do online reviews matter? — An empirical investigation of panel data1,677 cited
  • 2007Exploring the value of online product reviews in forecasting sales: The case of motion pictures1,519 cited
  • 1996The employer brand1,246 cited
  • 2005Applicant Attraction to Organizations and Job Choice: A Meta-Analytic Review of the Correlates of Recruiting Outcomes.1,181 cited
  • 2005Do Online Reviews Matter? - an Empirical Investigation of Panel Data1,013 cited
  • 2015From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior1,006 cited
  • 2003THE RELATION OF INSTRUMENTAL and SYMBOLIC ATTRIBUTES TO A COMPANY'S ATTRACTIVENESS AS AN EMPLOYER901 cited
  • 2012How to transform consumers into fans of your brand

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679 cited
  • 2011Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance623 cited
  • 2010Customer-to-Customer Interactions: Broadening the Scope of Word of Mouth Research610 cited
  • Cited by

    • 2022Talent acquisition and technology: A step towards sustainable development26 cited
    • 2023The role communication, informativeness, and social presence play in the social media recruitment context of an emerging economy20 cited