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Pricing in Consumer Digital Markets: A Dynamic Framework
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Pricing in Consumer Digital Markets: A Dynamic Framework (2019)Pricing in Consumer Digital Markets: A Dy…Managing Co‐creation Design: A Strategic Approach to Innovation (2015)Managing Co‐creation Design: …Product and Pricing Decisions in Crowdfunding (2014)Product and Pricing Decisions…Paying It Forward vs. Rewarding Reputation: Mechanisms of Generalized Reciprocity (2014)Paying It Forward vs. Rewardi…Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets (2014)Pay What You Want as a Market…Making "freemium" work (2014)Making "freemium" workThe Oxford Handbook of Pricing Management (2012)The Oxford Handbook of Pricin…Paying to Be Nice: Consistency and Costly Prosocial Behavior (2011)Paying to Be Nice: Consistenc…Shared Social Responsibility: A Field Experiment in Pay-What-You-Want Pricing and Charitable Giving (2010)Shared Social Responsibility:…Pay what you Want: A New Participative Pricing Mechanism (2009)Pay what you Want: A New Part…Free: the future of a radical price (2009)Free: the future of a radical…Do consumers pay voluntarily? The case of online music (2009)Do consumers pay voluntarily?…The long tail of social networking. 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References

  • 2004Co-creation experiences: The next practice in value creation6,502 cited
  • 2007Zero as a Special Price: The True Value of Free Products612 cited
  • 2015Managing Co‐creation Design: A Strategic Approach to Innovation517 cited
  • 2009Free: the future of a radical price373 cited
  • 2011Paying to Be Nice: Consistency and Costly Prosocial Behavior338 cited
  • 2014Product and Pricing Decisions in Crowdfunding317 cited
  • 2010Shared Social Responsibility: A Field Experiment in Pay-What-You-Want Pricing and Charitable Giving309 cited
  • 2012The Oxford Handbook of Pricing Management305 cited
  • 2008The long tail of social networking.293 cited
  • 2008Pay What You Want: A New Participative Pricing Mechanism280 cited
  • 2009Pay what you Want: A New Participative Pricing Mechanism249 cited
  • 2014Paying It Forward vs. Rewarding Reputation: Mechanisms of Generalized Reciprocity177 cited
  • 2009Do consumers pay voluntarily? The case of online music158 cited
  • 2014Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets136 cited
  • 1996Price Discrimination Using In-Store Merchandising134 cited

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Making "freemium" work
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