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English and other languages in Italian advertising
16 references·0 citing·48 second hop
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References

  • 2013Translanguaging3,822 cited
  • 2010Translanguaging in the Bilingual Classroom: A Pedagogy for Learning and Teaching?2,199 cited
  • 2008Polylingual Languaging Around and Among Children and Adolescents839 cited
  • 2001Identity constructions in multilingual advertising408 cited
  • 2005Advertising as Multilingual Communication349 cited
  • 200310. ADVERTISING AS A SITE OF LANGUAGE CONTACT327 cited
  • 1966English in advertising : a linguistic study of advertising in Great Britain319 cited
  • 2007Bilingualism in the Mass Media and on the Internet184 cited
  • 2006Linguistic constructions of modernity: English mixing in Korean television commercials170 cited
  • 1992Discourse functions and pragmatics of mixing: advertising across cultures149 cited
  • 1993Language display: Authenticating claims to social identity148 cited
  • 2015Language and Superdiversity144 cited
  • 2000Bier, parfum, kaas: language fetish in European advertising135 cited
  • 2000English in Dutch Commercials: Not Understood and Not Appreciated133 cited
  • 2013EURYDICE (2013): Key data on teachers and school leaders in Europe. 2013 edition Eurydice report (Luxembourg Publications Office of the European Union)

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119 cited
  • 1994English as a cultural symbol: The case of advertisements in French‐speaking Switzerland115 cited
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