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Contents: Preface. Introduction. Apologia, Social Drama, and Public Ritual. Legality and Liability. Apologetic Ethics (written with Sandra L. Borden). Apologia and Individuals: Politicians, Sports Figures, and Media Celebrities. Apologia and Organizations: Retail, Manufacturing, and Not-for-Profits. Institutional Apologies: Institutional, Religious, and Governmental. Conclusions: Corporate Apologia, Ideology, and Ethical Responses to Criticism.
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