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Feedback Stackelberg--Nash Equilibria in Mixed Leadership Games with an Application to Cooperative Advertising
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  • 2009Cooperative Advertising and Pricing in a Dynamic Stochastic Supply Chain: Feedback Stackelberg Strategies242 cited
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  • 2003Retail promotions with negative brand image effects: Is cooperation possible?203 cited
  • 2013Cooperative advertising models in supply chain management: A review185 cited
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  • 2014Cooperative Advertising Models in Supply Chain Management: A Review

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117 cited
  • 2014Two Person Zero-Sum Game in Weak Formulation and Path Dependent Bellman--Isaacs Equation107 cited
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