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Six Sigma Deployment in Sales and Marketing: Enhancing Competitive Advantages
16 references·1 citing·57 second hop
Six Sigma Deployment in Sales and Marketing: Enhancing Competitive Advantages (2017)Six Sigma Deployment in Sales and Marketi…Multi‐faceted views on a Lean Six Sigma application (2013)Multi‐faceted views on a Lean…Critical success factors for Lean Six Sigma programmes: a view from middle management (2011)Critical success factors for …The challenges of six sigma in improving service quality (2009)The challenges of six sigma i…Reducing the delivery lead time in a food distribution SME through the implementation of six sigma methodology (2009)Reducing the delivery lead ti…Does size matter for Six Sigma implementation? (2009)Does size matter for Six Sigm…DMAIC Approach to Improve the Capability of SMT Solder Printing Process (2008)DMAIC Approach to Improve the…An Overview of Six Sigma (2008)An Overview of Six SigmaThe Six Sigma Way (2007)The Six Sigma WayStrategic supply management, quality initiatives, and organizational performance (2007)Strategic supply management, …Dynamics of organizational learning and continuous improvement in six sigma implementation (2007)Dynamics of organizational le…Winning customer loyalty in an automotive company through Six Sigma: a case study (2006)Winning customer loyalty in a…A conceptual model for the application of Six Sigma methodologies to supply chain improvement (2005)A conceptual model for the ap…A DMAIC approach to printed circuit board quality improvement (2004)A DMAIC approach to printed c…Product-driven supply chain selection using integrated multi-criteria decision-making methodology (2003)Product-driven supply chain s…The Role of Marketing (1999)The Role of MarketingBusiness Excellence model for supply chain management (1999)Business Excellence model for…Lean Six Sigma Deployment in Retail Industry: Enhancing Competitive Advantages (2020)Lean Six Sigma Deployment in …Six sigma seen as a methodology for total quality management (2001)Six Sigma: The Breakthrough Management Strategy Revolutionizing the World's Top Corporations (2001)A strategic assessment of six sigma (2002)The effect of Six Sigma projects on innovation and firm performance (2010)Marketing's Interaction with Other Functional Units: A Conceptual Framework and Empirical Evidence (1987)An Interim Report on Measuring Product Development Success and Failure (1993)Tacit knowledge transfer and firm innovation capability (2003)Corporate Social Responsibility and Marketing: An Integrative Framework (2004)Research on Innovation: A Review and Agenda for Marketing Science (2006)Strategic Management Journal (2016)The Analytic Hierarchy Process (1985)Information Distortion in a Supply Chain: The Bullwhip Effect (1997)What is the Right Supply Chain for Your Product (1997)The voting analytic hierarchy process method for selecting supplier (2005)A fuzzy-QFD approach to supplier selection (2006)Fuzzy AHP approach for supplier selection in a washing machine company (2011)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Behavioral Consequences of Service Quality (1996)A morphological analysis of research literature on Lean Six Sigma for services (2017)A conceptual Lean Six Sigma framework for quality excellence in higher education institutions (2018)An integrated Lean, Green and Six Sigma strategies (2020)Chief executives define their own data needs. (1979)The Implementation of Business Process Reengineering (1995)Key ingredients for the effective implementation of Six Sigma program (2002)Food quality management system: Reviewing assessment strategies and a feasibility study for European food small and medium-sized enterprises (2012)Lean implementation in small- and medium-sized enterprises (2018)Readiness factors for information technology adoption in SMEs: testing an exploratory model in an Indian context (2019)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Principles and Practice of Structural Equation Modeling (1998)Enhancing supply chain performance through supplier social sustainability: An emerging economy perspective (2017)A new holistic conceptual framework for green supply chain management performance assessment based on circular economy (2018)Does firm size matter? Evidence on the impact of the green innovation strategy on corporate financial performance in the automotive sector (2019)A resource‐based view of the firm (1984)Case Study Research: Design and Methods (1984)Dynamic capabilities and strategic management (1997)Critical success factors for Lean Six Sigma in SMEs (small and medium enterprises) (2016)A comparative exploration of lean manufacturing and six sigma in terms of their critical success factors (2017)Investigating the green impact of Lean, Six Sigma and Lean Six Sigma (2017)Cooperation and Competition: Theory and Research (1989)A National Customer Satisfaction Barometer: The Swedish Experience (1992)Using the six-sigma metric to measure and improve the performance of a supply chain (2003)Supply chain management, knowledge management capability, and their linkages towards firm performance (2011)Developing and analyzing framework for understanding the effects of GSCM on green and economic performance (2018)Journal of Business Logistics (2018)Out of the Crisis (1982)Introduction to Statistical Quality Control (1992)Lean Thinking—Banish Waste and Create Wealth in your Corporation (1997)Six Sigma quality: a structured review and implications for future research (2010)Some Current Directions in the Theory and Application of Statistical Process Monitoring (2014)An Instrument for Measuring the Critical Factors of Quality Management (1989)Quality from Customer Needs to Customer Satisfaction (1994)Implementing Six Sigma: Smarter Solutions Using Statistical Methods (2000)Integration of green lean approach with six sigma: an application for flue gas emissions (2016)A fuzzy AHP approach to prioritize the barriers of integrated Lean Six Sigma (2017)Analyzing Lean Six Sigma enablers: a hybrid ISM-fuzzy MICMAC approach (2017)
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References

  • 1999The Role of Marketing831 cited
  • 2003Product-driven supply chain selection using integrated multi-criteria decision-making methodology572 cited
  • 2007The Six Sigma Way306 cited
  • 2008An Overview of Six Sigma272 cited
  • 2007Strategic supply management, quality initiatives, and organizational performance269 cited
  • 2011Critical success factors for Lean Six Sigma programmes: a view from middle management211 cited
  • 2009The challenges of six sigma in improving service quality167 cited
  • 2009Does size matter for Six Sigma implementation?140 cited
  • 2013Multi‐faceted views on a Lean Six Sigma application137 cited
  • 1999Business Excellence model for supply chain management129 cited
  • 2009Reducing the delivery lead time in a food distribution SME through the implementation of six sigma methodology116 cited
  • 2004A DMAIC approach to printed circuit board quality improvement102 cited
  • 2005A conceptual model for the application of Six Sigma methodologies to supply chain improvement91 cited
  • 2007Dynamics of organizational learning and continuous improvement in six sigma implementation83 cited
  • 2006Winning customer loyalty in an automotive company through Six Sigma: a case study

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80 cited
  • 2008DMAIC Approach to Improve the Capability of SMT Solder Printing Process79 cited
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    • 2020Lean Six Sigma Deployment in Retail Industry: Enhancing Competitive Advantages14 cited