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Investigating firm level drivers of salesperson brand identification
16 references·2 citing·36 second hop
Investigating firm level drivers of salesperson brand identification (2020)Investigating firm level drivers of sales…Exchange and Power in Social Life (2017)Exchange and Power in Social …A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)A new criterion for assessing…The Social Identity Theory of Intergroup Behavior (2004)The Social Identity Theory of…Social Cognitive Theory: An Agentic Perspective (2001)Social Cognitive Theory: An A…Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)An Examination of the Nature …Power analysis and determination of sample size for covariance structure modeling. (1996)Power analysis and determinat…PSYCHOLOGICAL CONDITIONS OF PERSONAL ENGAGEMENT AND DISENGAGEMENT AT WORK. (1990)PSYCHOLOGICAL CONDITIONS OF P…Social Identity Theory and the Organization (1989)Social Identity Theory and th…Possessions and the Extended Self (1988)Possessions and the Extended …Psychology of intergroup relations (1986)Psychology of intergroup rela…Social Psychology of Intergroup Relations (1982)Social Psychology of Intergro…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Exchange and Power in Social Life. (1965)Exchange and Power in Social …The Norm of Reciprocity: A Preliminary Statement (1960)The Norm of Reciprocity: A Pr…Sustainable advertising and brand engagement: the role of consumer minimalism and scepticism (2025)Sustainable advertising and b…Chinese cultural element in brand logo and purchase intention (2022)Chinese cultural element in b…Illusion and well-being: A social psychological perspective on mental health. (1988)The Authoritarian Personality (2001)Prejudice, social stress, and mental health in lesbian, gay, and bisexual populations: Conceptual issues and research evidence. (2003)Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)User Acceptance of Information Technology: Toward A Unified View1 (2003)Using PLS path modeling in new technology research: updated guidelines (2016)When to use and how to report the results of PLS-SEM (2018)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)The Presentation of Self in Everyday Life. (1956)Organizational Images and Member Identification (1994)Motivation and Personality (1997)Business-unit-level relationship between employee satisfaction, employee engagement, and business outcomes: A meta-analysis. (2002)Antecedents and consequences of employee engagement (2006)The Discovery of Grounded Theory (2017)The Constitution of Society. Outline of the Theory of Structuration (1984)A Theory of Goal Setting and Task Performance (1991)Self-Efficacy: The Exercise of Control (1999)Health Promotion by Social Cognitive Means (2004)Authentic leadership development: Getting to the root of positive forms of leadership (2005)Mechanisms Linking Social Ties and Support to Physical and Mental Health (2011)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)The Evolution of Reciprocal Altruism (1971)Social Capital in the Creation of Human Capital (2000)Social Exchange Theory: An Interdisciplinary Review (2005)The Commitment-Trust Theory of Relationship Marketing (1994)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)Inequity In Social Exchange (1965)Social Capital: Its Origins and Applications in Modern Sociology (1998)Implicit social cognition: Attitudes, self-esteem, and stereotypes. (1995)
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References

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  • 2014A new criterion for assessing discriminant validity in variance-based structural equation modeling38,283 cited
  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 2017Exchange and Power in Social Life15,909 cited
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  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited

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  • 1997An Examination of the Nature of Trust in Buyer-Seller Relationships6,819 cited
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    • 2022Chinese cultural element in brand logo and purchase intention22 cited
    • 2025Sustainable advertising and brand engagement: the role of consumer minimalism and scepticism12 cited