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Setting socially mediated engagement parameters: A topic modeling and text analytic approach to examining polarized discourses on Gillette’s campaign
16 references·5 citing·54 second hopsampled
Setting socially mediated engagement parameters: A topic modeling and text analytic approach to examining polarized discourses on Gillette’s campaign (2020)Setting socially mediated engagement para…stm : An R Package for Structural Topic Models (2019)stm : An R Package for Struct…Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns (2019)Driving Brand Engagement Thro…The Logic of Connective Action: Digital Media and the Personalization of Contentious Politics (2016)The Logic of Connective Actio…#Ferguson: Digital protest, hashtag ethnography, and the racial politics of social media in the United States (2015)#Ferguson: Digital protest, h…Social Media, Political Expression, and Political Participation: Panel Analysis of Lagged and Concurrent Relationships (2014)Social Media, Political Expre…Echo Chamber or Public Sphere? 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References

  • 2012THE LOGIC OF CONNECTIVE ACTION3,112 cited
  • 2011Determinants of consumer engagement in electronic word-of-mouth (eWOM) in social networking sites2,057 cited
  • 2019stm : An R Package for Structural Topic Models1,713 cited
  • 2002Toward a dialogic theory of public relations1,247 cited
  • 2016The Logic of Connective Action: Digital Media and the Personalization of Contentious Politics1,217 cited
  • 2014Echo Chamber or Public Sphere? Predicting Political Orientation and Measuring Political Homophily in Twitter Using Big Data1,148 cited
  • 2011Boomerang Effects in Science Communication1,126 cited
  • 2015#Ferguson: Digital protest, hashtag ethnography, and the racial politics of social media in the United States1,115 cited
  • 2012Selective Exposure in the Age of Social Media900 cited
  • 2019Driving Brand Engagement Through Online Social Influencers: An Empirical Investigation of Sponsored Blogging Campaigns788 cited
  • 2012Affective News and Networked Publics: The Rhythms of News Storytelling on #Egypt787 cited
  • 2001Republic.com782 cited
  • 2014Dialogic Engagement: Clarifying Foundational Concepts711 cited
  • 2014Social Media, Political Expression, and Political Participation: Panel Analysis of Lagged and Concurrent Relationships700 cited

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2010
Dynamic Debates: An Analysis of Group Polarization Over Time on Twitter
624 cited
  • 2011Predicting the Political Alignment of Twitter Users589 cited
  • Cited by

    • 2021Digital Public Relations Through the Lens of Affordances: A Conceptual Expansion of the Dialogic Principles26 cited
    • 2022U.S. Fortune 500’s stakeholders engagement during the COVID-19 pandemic: Evidence for proactive approaches18 cited
    • 2021Leadership going social: How U.S. nonprofit executives engage publics on Twitter17 cited
    • 2022CEO as “Chief Crisis Officer” under COVID-19: A Content Analysis of CEO Open Letters Using Structural Topic Modeling13 cited
    • 2022A Multi-Dimensional Framework to Analyze Group Behavior Based on Political Polarization10 cited