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Effects of Sequential Sensory Cues on Food Taste Perception: Cross‐Modal Interplay Between Visual and Olfactory Stimuli
16 references·4 citing·47 second hop
Effects of Sequential Sensory Cues on Food Taste Perception: Cross‐Modal Interplay Between Visual and Olfactory Stimuli (2021)Effects of Sequential Sensory Cues on Foo…Multisensory Flavor Perception (2015)Multisensory Flavor PerceptionAn integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2011)An integrative review of sens…Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience (2010)Feminine to smell but masculi…The Effect of Mere Touch on Perceived Ownership (2009)The Effect of Mere Touch on P…Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues (2008)Does Touch Affect Taste? The …The multisensory perception of flavor (2007)The multisensory perception o…The Effect of Conceptual and Perceptual Fluency on Brand Evaluation (2004)The Effect of Conceptual and …Bringing the Frame Into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion. (2004)Bringing the Frame Into Focus…The Color of Odors (2001)The Color of OdorsCongruency of scent and music as a driver of in-store evaluations and behavior (2001)Congruency of scent and music…The merging of the senses: integration of subthreshold taste and smell (2000)The merging of the senses: in…Are humans good intuitive statisticians after all? Rethinking some conclusions from the literature on judgment under uncertainty (1996)Are humans good intuitive sta…There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making (1995)There's Something in the Air:…How to improve Bayesian reasoning without instruction: Frequency formats. (1995)How to improve Bayesian reaso…Gustatory, olfactory, and visual convergence within the primate orbitofrontal cortex (1994)Gustatory, olfactory, and vis…The Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Connotative Congruency Effect Between Instrumental Timbre and Visual Design Features on Consumer Decision‐Making (2025)Connotative Congruency Effect…Unpacking the Influence of Visual Density on Pizza Packaging: Sensory Expectations and Purchase Intentions (2024)Unpacking the Influence of Vi…Putting spatial product presentation cues on the map: Review and research directions (2022)Putting spatial product prese…Food-evoked nostalgia (2022)Food-evoked nostalgiaServicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Store atmosphere and purchasing behavior (1994)Atmospheric Effects on Shopping Behavior (2000)The Effect of Environmental Perceptions on Behavioral Intentions Through Emotions: The Case of Upscale Restaurants (2007)The Roles of the Physical Environment, Price Perception, and Customer Satisfaction in Determining Customer Loyalty in the Restaurant Industry (2009)Store Atmospherics: A Multisensory Perspective (2014)Rational choice and the structure of the environment. 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this work references cited by second hop

References

  • 1995How to improve Bayesian reasoning without instruction: Frequency formats.2,131 cited
  • 2011An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior1,669 cited
  • 2004Bringing the Frame Into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion.1,539 cited
  • 1996Are humans good intuitive statisticians after all? Rethinking some conclusions from the literature on judgment under uncertainty1,295 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 2001Congruency of scent and music as a driver of in-store evaluations and behavior1,154 cited
  • 2004The Effect of Conceptual and Perceptual Fluency on Brand Evaluation909 cited
  • 2009The Effect of Mere Touch on Perceived Ownership820 cited
  • 2007The multisensory perception of flavor684 cited
  • 2001The Color of Odors665 cited
  • 1994Gustatory, olfactory, and visual convergence within the primate orbitofrontal cortex587 cited
  • 2015Multisensory Flavor Perception575 cited
  • 2000The merging of the senses: integration of subthreshold taste and smell458 cited
  • 1995There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making413 cited

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2008
Does Touch Affect Taste? The Perceptual Transfer of Product Container Haptic Cues
390 cited
  • 2010Feminine to smell but masculine to touch? Multisensory congruence and its effect on the aesthetic experience299 cited
  • Cited by

    • 2022Food-evoked nostalgia73 cited
    • 2022Putting spatial product presentation cues on the map: Review and research directions13 cited
    • 2025Connotative Congruency Effect Between Instrumental Timbre and Visual Design Features on Consumer Decision‐Making9 cited
    • 2024Unpacking the Influence of Visual Density on Pizza Packaging: Sensory Expectations and Purchase Intentions8 cited