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Crossing the chasm between green corporate image and green corporate identity: a text mining, social media-based case study on automakers
16 references·3 citing·48 second hop
Crossing the chasm between green corporate image and green corporate identity: a text mining, social media-based case study on automakers (2021)Crossing the chasm between green corporat…Social media analytics – Challenges in topic discovery, data collection, and data preparation (2017)Social media analytics – Chal…Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)Social media marketing effort…The role of digital and social media marketing in consumer behavior (2015)The role of digital and socia…The power of social media analytics (2014)The power of social media ana…Mine Your Own Business: Market-Structure Surveillance Through Text Mining (2012)Mine Your Own Business: Marke…What Makes Online Content Viral? (2011)What Makes Online Content Vir…Automated Marketing Research Using Online Customer Reviews (2011)Automated Marketing Research …Deriving Value from Social Commerce Networks (2010)Deriving Value from Social Co…Twitter power: Tweets as electronic word of mouth (2009)Twitter power: Tweets as elec…Trust the Text (2004)Trust the TextMotivation and barriers to participation in virtual knowledge‐sharing communities of practice (2003)Motivation and barriers to pa…The Determinants of an Environmentally Responsive Firm: An Empirical Approach (1996)The Determinants of an Enviro…Reputation, image and impression management (1993)Reputation, image and impress…A framework for marketing image management. (1991)A framework for marketing ima…Managing your corporate images (1986)Managing your corporate imagesA Conceptual Model of Service Quality and Its Implications for Future Research (1985)A Conceptual Model of Service…RETRACTED: The impact of green technology innovation, pro-environmental behavior and eco-design on green new product success: examine the moderating role of green corporate image (2025)RETRACTED: The impact of gree…How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market (2024)How green marketing practices…Factors Affecting Community Participation in Environmental Corporate Social Responsibility Projects: Evidence from Mangrove Forest Management Project (2022)Factors Affecting Community P…Advertising as Information (1974)Breaking Free from Product Marketing (1977)Strategic Management and Marketing in the Service Sector (1984)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Behavioral Consequences of Service Quality (1996)The Strength of Weak Ties (1973)Situated Learning (1991)Situated Learning: Legitimate Peripheral Participation. 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(2017)Investigating Causal Relations by Econometric Models and Cross-spectral Methods (1969)SOCIAL CAPITAL AND VALUE CREATION: THE ROLE OF INTRAFIRM NETWORKS. (1998)The Acquisition and Utilization of Information in New Product Alliances: A Strength-of-Ties Perspective (2001)The Impact of New Media on Customer Relationships (2010)Understanding Generation Y and their use of social media: a review and research agenda (2013)Digital marketing: A framework, review and research agenda (2016)The Discovery of Grounded Theory; Strategies for Qualitative Research (1968)Brand Community (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Predicting Elections with Twitter: What 140 Characters Reveal about Political Sentiment (2010)Corporate identity: the concept, its measurement and management (1997)Bringing the corporation into corporate branding (2003)Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective (2008)Proactive environmental strategies: a stakeholder management perspective (2002)Organizational responses to environmental demands: opening the black box (2008)Socioemotional Wealth and Corporate Responses to Institutional Pressures: Do Family-Controlled Firms Pollute Less? (2010)Formulaic Language in Native and Second Language Speakers: Psycholinguistics, Corpus Linguistics, and TESOL (2008)An Academic Formulas List: New Methods in Phraseology Research (2010)Vocabulary in Language Teaching (2020)
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References

  • 1985A Conceptual Model of Service Quality and Its Implications for Future Research21,635 cited
  • 2011What Makes Online Content Viral?3,175 cited
  • 2009Twitter power: Tweets as electronic word of mouth1,654 cited
  • 2003Motivation and barriers to participation in virtual knowledge‐sharing communities of practice1,549 cited
  • 2016Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior1,432 cited
  • 2004Trust the Text1,150 cited
  • 1996The Determinants of an Environmentally Responsive Firm: An Empirical Approach1,077 cited
  • 2010Deriving Value from Social Commerce Networks869 cited
  • 1991A framework for marketing image management.817 cited
  • 2017Social media analytics – Challenges in topic discovery, data collection, and data preparation806 cited
  • 2012Mine Your Own Business: Market-Structure Surveillance Through Text Mining750 cited
  • 2014The power of social media analytics620 cited
  • 1993Reputation, image and impression management571 cited
  • 2015The role of digital and social media marketing in consumer behavior548 cited
  • 1986Managing your corporate images546 cited

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2011
Automated Marketing Research Using Online Customer Reviews
461 cited

Cited by

  • 2022Factors Affecting Community Participation in Environmental Corporate Social Responsibility Projects: Evidence from Mangrove Forest Management Project57 cited
  • 2024How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market20 cited
  • 2025RETRACTED: The impact of green technology innovation, pro-environmental behavior and eco-design on green new product success: examine the moderating role of green corporate image15 cited