Use of Modern IT Solutions in the HRM Activities: Process Automation and Digital Employer Branding

Dorota Kurek

27 citations0/0 files storedEUROPEAN RESEARCH STUDIES JOURNAL

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AI and HR Technologies Employer Branding and e-HRM Education, Management, Technology, Human Resources

Abstract

PURPOSE: The aim of the conducted research was to show what kind of solutions based on artificial intelligence are used by modern organizations to automate HRM activities and carry out the so-called digital employer branding.

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2016How Technology Is Changing Work and Organizations 2013Generational differences in the workplace: A review of the evidence and directions for future research 2015ESM 2.0: State of the Art and Future Potential of Experience Sampling Methods in Organizational Research 2019Dynamic talent management capabilities and organizational agility—A qualitative exploration 2018Artificial Intelligence in Human Resources Management: Challenges and a Path Forward 2019Artificial Intelligence Chatbots are New Recruiters 2019Linking employer branding orientation and firm performance: Testing a dual mediation route of recruitment efficiency and positive affective climate 2017Employer Branding and Talent Management in the Digital Age

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