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Cited by

• 2008The Wisdom of Consumer Crowds544 cited
• 2009On Economic Growth, Marketing Systems, and the Quality of Life205 cited
• 2012An Introduction to the Viable Systems Approach and its Contribution to Marketing124 cited
• 2006Macromarketing as a Pillar of Marketing Thought113 cited
• 2002A Framework for Understanding the Relationships between Religions and Markets107 cited
• 2014Brands Defined as Semiotic Marketing Systems106 cited
• 2019A critical review of evidence on the sociocultural impacts of food marketing and policy implications80 cited
• 2005When Policies and Marketing Systems Explode: An Assessment of Food Marketing in the War-Ravaged Balkans and Implications for Recovery, Sustainable Peace, and Prosperity80 cited
• 2014Towards a reflexive turn: social marketing assemblages78 cited
• 2013Carrotmob and Anti-consumption75 cited
• 2008The Search for a Dominant Logic70 cited
• 2017Automotive Remanufacturing in the Circular Economy in Europe63 cited
• 2018Stock Market Reactions to Auto Manufacturers’ Environmental Failures59 cited
• 2015Macromarketing approaches to thought development in positive marketing: Two perspectives on a research agenda for positive marketing scholars