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Does impact of campaign and consumer guilt help in exploring the role of national identity and purchase decisions of consumers?
16 references·1 citing·44 second hop
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(2003)Common method biases in behav…The Role of Emotions in Marketing (1999)The Role of Emotions in Marke…Guilty by association: When one's group has a negative history. (1998)Guilty by association: When o…Donations to Charity as Purchase Incentives: How Well They Work May Depend on What You Are Trying to Sell (1998)Donations to Charity as Purch…Matching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effects (1992)Matching Product Catgeory and…Compulsive Buying: A Phenomenological Exploration (1989)Compulsive Buying: A Phenomen…Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modeling …Human Groups and Social Categories: Studies in Social Psychology. 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References

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  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
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  • 1998Donations to Charity as Purchase Incentives: How Well They Work May Depend on What You Are Trying to Sell1,219 cited
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1,109 cited
  • 2005Justification Effects on Consumer Choice of Hedonic and Utilitarian Goods1,069 cited
  • 1998Guilty by association: When one's group has a negative history.987 cited
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    • 2024Consumer reactions to circular packaging: The impact of disgust, guilt, and value on adoption intentions14 cited