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Pricing process as a capability : a case study · Study

BookPricing process as a capability : a case study

Shantanu Dutta2001

Book2001

Pricing process as a capability : a case study

Shantanu Dutta · Mark Zbaracki · Mark Bergen

12 citations·0/0 files stored·Marketing Science Institute eBooks

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Consumer Market Behavior and Pricing Marketing and Advertising Strategies Innovation and Knowledge Management

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References

2004Firm resources and sustained competitive advantage 1984A resource‐based view of the firm 1983An Evolutionary Theory of Economic Change.1995The Theory of the Growth of the Firm 1993The cornerstones of competitive advantage: A resource‐based view 1994The Capabilities of Market-Driven Organizations 1982Sticky Prices in the United States 1980Pricing: Making Profitable Decisions

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2006Retail Pricing — Higher Profits Through Improved Pricing Processes

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2001Strategic success in winter sports destinations: a sustainable value creation perspectivearticle · 8 shared references 2003Pricing process as a capability: a resource‐based perspectivearticle · 8 shared references 2005Economic Foundations of Strategybook · 8 shared references 2001The resource-based view and economicsarticle · 8 shared references 1998The resource-based perspective: An assessment and diagnosis of problemsarticle · 8 shared references 1997The Resource-Based Perspective: An Assessment and Diagnosis of Problemspreprint · 8 shared references

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Year2001

Typebook

Published2001-01-01

VenueMarketing Science Institute eBooks

Languageen

Citations12

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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openalex_workW391065126

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