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• 2006Environmental management systems and green supply chain management: complements for sustainability?800 cited
• 2005A stakeholder model for implementing social responsibility in marketing727 cited
• 2008The central role of human resource management in the search for sustainable organizations647 cited
• 2014Green products: an exploratory study on the consumer behaviour in emerging economies of the East618 cited
• 2011Investigation of green marketing tools' effect on consumers' purchase behavior605 cited
• 2017Green marketing consumer-level theory review: A compendium of applied theories and further research directions548 cited
• 2010Contributions of HRM throughout the stages of environmental management: methodological triangulation applied to companies in Brazil534 cited
• 2018Green consumption: Closing the intention‐behavior gap499 cited
• 2011Transformative green marketing: Impediments and opportunities446 cited
• 2015Leveraging factors for sustained green consumption behavior based on consumption value perceptions: testing the structural model408 cited
• 2010Toward a “theoretical toolbox” for sustainability research in marketing408 cited
• 2017The power of emotional value: Exploring the effects of values on green product consumer choice behavior403 cited
• 2011Attitudes towards environmentally friendly products