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Examining the effect of internal branding on employee performance: Job satisfaction and employee engagement as mediation variables
16 references·2 citing·48 second hop
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References

  • 1990PSYCHOLOGICAL CONDITIONS OF PERSONAL ENGAGEMENT AND DISENGAGEMENT AT WORK.10,957 cited
  • 1964Work and motivation10,436 cited
  • 2006Antecedents and consequences of employee engagement5,569 cited
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  • 2010Teori Portofolio dan Analisis Investasi1,390 cited
  • 1988Predictors of Job Satisfaction and Organizational Commitment in Human Service Organizations872 cited
  • 2011Impact of competitiveness on salespeople's commitment and performance755 cited
  • 2010Marketing 3.0546 cited
  • 2008Talent management509 cited
  • 2004Effect of service orientation on job satisfaction, organizational commitment, and intention of leaving in a casual dining chain restaurant381 cited
  • 2010Job satisfaction and organizational commitment of hotel managers in Turkey315 cited
  • 2011Employee satisfaction, intrapreneurship and firm growth: a model277 cited
  • 2011Manajemen Sumber Daya Manusia Edisi 1254 cited
  • 2016From internal brand management to organizational citizenship behaviours: Evidence from frontline employees in the hotel industry144 cited
  • 2015The impact of internal brand management on employee job satisfaction, brand commitment and intention to stay

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122 cited
  • 2013THE IMPACT OF INTERNAL MARKETING ON EMPLOYEE'S JOB SATISFACTION OF COMMERCIAL BANKS IN JORDAN72 cited
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    • 2023The Impact of Transformational Leadership, Organizational Culture, and Employee Engagement on Employee Performance at Indonesia’s Flight School6 cited
    • 2024The Work-Life Balance and Employee Engagement Effect on Employee Performance at Type A And Type B Branch Office of PT Asabri (Persero) Through Job Satisfaction1 cited