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Factors influencing consumers' purchase intention towards online group buying in Malaysia
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Factors influencing consumers' purchase intention towards online group buying in Malaysia (2018)Factors influencing consumers' purchase i…Digital Technologies Application and Competitive Advantage for MSMEs Sustainability and Market Performance (2023)Digital Technologies Applicat…The Relationship Between Perceived Factors Related to Consumers’ Purchase Intention Towards Online Food Delivery (2022)The Relationship Between Perc…The Impact of Country of Origin, Celebrity Endorsement, and Electronic Word of Mouth (eWOM) Towards Purchase Intention (2022)The Impact of Country of Orig…Studying and investigating the impact of marketing mix factors on e-purchase via smart phones (case study: Digikala corporation) (2022)Studying and investigating th…Consumers’ Internet Shopping Decision toward Fashion Apparels and Its Impact on Satisfaction in Bangladesh (2018)Consumers’ Internet Shopping …A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction (1998)E-satisfaction: an initial examination (2000)Hedonic and utilitarian motivations for online retail shopping behavior (2001)Factors Affecting Consumers’ Internet Shopping Behavior During the COVID-19 Pandemic: Evidence From Bangladesh (2020)The effect of electronic word of mouth on brand image and purchase intention (2012)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)A primer on partial least squares structural equation modeling (PLS-SEM) (2015)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Organizational behavior and human decision processes (1988)Electronic Commerce 2002: A Managerial Perspective (2002)Choosing among Alternative Service Delivery Modes: An Investigation of Customer Trial of Self-Service Technologies (2005)When to use and how to report the results of PLS-SEM (2018)Reviewing Literature on Digitalization, Business Model Innovation, and Sustainable Industry: Past Achievements and Future Promises (2019)Top management knowledge value, knowledge sharing practices, open innovation and organizational performance (2019)
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  • 2022Studying and investigating the impact of marketing mix factors on e-purchase via smart phones (case study: Digikala corporation)11 cited
  • 2023Digital Technologies Application and Competitive Advantage for MSMEs Sustainability and Market Performance8 cited
  • 2022The Impact of Country of Origin, Celebrity Endorsement, and Electronic Word of Mouth (eWOM) Towards Purchase Intention7 cited
  • 2018Consumers’ Internet Shopping Decision toward Fashion Apparels and Its Impact on Satisfaction in Bangladesh7 cited
  • 2022The Relationship Between Perceived Factors Related to Consumers’ Purchase Intention Towards Online Food Delivery4 cited

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