SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Grüne Werbung
16 references·0 citing·39 second hop
Grüne Werbung (2015)Grüne WerbungConsumer attitude and purchase intention toward green energy brands: The roles of psychological benefits and environmental concern (2011)Consumer attitude and purchas…Sustainable Food Consumption: Exploring the Consumer “Attitude – Behavioral Intention” Gap (2006)Sustainable Food Consumption:…Green branding effects on attitude: functional versus emotional positioning strategies (2005)Green branding effects on att…Golden goose or wild goose? The hunt for the green consumer (2001)Golden goose or wild goose? T…Determinants of Chinese consumers' green purchase behavior (2001)Determinants of Chinese consu…Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination (1999)Green marketing and Ajzen’s t…Environmental segmentation alternatives: a look at green consumer behavior in the new millennium (1999)Environmental segmentation al…The link between green purchasing decisions and measures of environmental consciousness (1996)The link between green purcha…Green consumers in the 1990s: Profile and implications for advertising (1996)Green consumers in the 1990s:…Shades of Green: A Multidimensional Analysis of Environmental Advertising (1995)Shades of Green: A Multidimen…Buyer Characteristics of the Green Consumer and Their Implications for Advertising Strategy (1995)Buyer Characteristics of the …A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach (1993)A Content Analysis of Environ…Advances in Consumer Research (1992)Advances in Consumer ResearchAn Examination of Ecologically Concerned Consumers and Their Intention to Purchase Ecologically Packaged Products (1991)An Examination of Ecologicall…Communication and Persuasion (1986)Communication and PersuasionEcologically Concerned Consumers: Who Are They? (1974)Ecologically Concerned Consum…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Green Consumption: Behavior and Norms (2010)Seeing the world through GREEN‐tinted glasses: Green consumption values and responses to environmentally friendly products (2013)Sex Differences in Social Behavior (2013)“Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature (2017)Estimating Nonresponse Bias in Mail Surveys (1977)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Scale Development : Theory and Applications (1991)Green marketing: legend, myth, farce or prophesy? (2005)The Influence of Corporate Environmental Ethics on Competitive Advantage: The Mediation Role of Green Innovation (2011)Predicting green product consumption using theory of planned behavior and reasoned action (2015)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Application of the Extended Theory of Planned Behavior Model to Investigate Purchase Intention of Green Products among Thai Consumers (2016)Young consumers' intention towards buying green products in a developing nation: Extending the theory of planned behavior (2016)Understanding Attitudes and Predicting Social Behavior (1980)From Intentions to Actions: A Theory of Planned Behavior (1985)The theory of planned behavior (1991)Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities (2009)The Drivers of Green Brand Equity: Green Brand Image, Green Satisfaction, and Green Trust (2009)Sex Differences in Social Behavior: A Social-Role Interpretation. (1989)Targeting consumers who are willing to pay more for environmentally friendly products (2001)Two new Later Stone Age sites from the Final Pleistocene in the Falémé Valley, eastern Senegal (2024)Universals in the Content and Structure of Values: Theoretical Advances and Empirical Tests in 20 Countries (1992)Food consumption trends and drivers (2010)Factors Affecting Green Purchase Behaviour and Future Research Directions (2015)The sharing economy: Why people participate in collaborative consumption (2015)Modernity and Self-Identity: Self and Society in the Late Modern Age (2020)Advances in Consumer Research (2025)Testing Structural Equation Models. (1994)Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigation (2003)Production, Consumption, and Externalities (2012)How to SHIFT Consumer Behaviors to be More Sustainable: A Literature Review and Guiding Framework (2019)Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters (2000)Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Managing the co-creation of value (2007)
this work references cited by second hop

References

  • 1986Communication and Persuasion5,382 cited
  • 1992Advances in Consumer Research2,915 cited
  • 2006Sustainable Food Consumption: Exploring the Consumer “Attitude – Behavioral Intention” Gap2,614 cited
  • 1999Environmental segmentation alternatives: a look at green consumer behavior in the new millennium1,631 cited
  • 1996Green consumers in the 1990s: Profile and implications for advertising1,603 cited
  • 2001Determinants of Chinese consumers' green purchase behavior1,258 cited
  • 2011Consumer attitude and purchase intention toward green energy brands: The roles of psychological benefits and environmental concern1,154 cited
  • 1999Green marketing and Ajzen’s theory of planned behaviour: a cross‐market examination1,086 cited
  • 1996The link between green purchasing decisions and measures of environmental consciousness1,051 cited
  • 1974Ecologically Concerned Consumers: Who Are They?797 cited
  • 1995Buyer Characteristics of the Green Consumer and Their Implications for Advertising Strategy711 cited
  • 1993A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach602 cited
  • 2001Golden goose or wild goose? The hunt for the green consumer586 cited
  • 2005Green branding effects on attitude: functional versus emotional positioning strategies573 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

  • 1991An Examination of Ecologically Concerned Consumers and Their Intention to Purchase Ecologically Packaged Products546 cited
  • 1995Shades of Green: A Multidimensional Analysis of Environmental Advertising527 cited
  • Cited by

    No citing works inside the corpus for this window.