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SERVICE QUALITY ANALYSIS OF PRIVATE UNIVERSITIES LIBRARIES IN MALAYSIA IN THE ERA OF TRANSFORMATIVE MARKETING

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References

2017Partial Least Squares Structural Equation Modeling3,283 cited
2001Consumer perceptions of service quality attributes at sporting events448 cited
2015Service quality perception and customer satisfaction in Islamic banks of Pakistan: the modified SERVQUAL model357 cited
2018Transformative Marketing: The Next 20 Years267 cited
2005Measuring service quality in b2b services: an evaluation of the SERVQUAL scalevis‐à‐visthe INDSERV scale183 cited
2011SERVQUAL in Malaysian universities: perspectives of international students177 cited
2010Comparative evaluation of critical factors in delivering service quality of banks144 cited
2012A Conceptual Study on the Relationship between Service Quality towards Customer Satisfaction: Servqual and Gronroos’s Service Quality Model Perspective82 cited
2019Impact of Self-Control, Financial Literacy and Financial Behavior on Financial Well-Being69 cited
2016Customer-based brand equity and firms' performance in the telecom industry68 cited
2018A Commentary on “Transformative Marketing: The Next 20 Years”64 cited
2010A mediation of customer satisfaction relationship between service quality and repurchase intentions for the telecom sector in Pakistan: A case study of university students57 cited
2018Reflections on “Transformative Marketing: The Next 20 Years”51 cited
2018

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Celebrity-Brand Endorsement: A Study on its Impacts on Generation Y-ers in Nigeria

44 cited

2018THE EFFECT OF LIBRARY SERVICES QUALITY TOWARDS ACHIEVEMENT MOTIVATION AND LEARNING ACHIEVEMENT OF UNDIKSHA STUDENTS ON BALI-INDONESIA7 cited

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2022Impact of service quality on user satisfaction in public university libraries of Bangladesh using structural equation modeling32 cited
2021Sustainable Management of Sports Federations: The Indirect Effects of Perceived Service on Member’s Loyalty29 cited
2019Role of Public Service Motivation, Organization Values and Reward Expectation on Performance of Public Sector Employees in Henan, China5 cited