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Competitive Maps · Study

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ChapterCompetitive Maps

Lee G. Cooper1988

Chapter1988

Competitive Maps

Lee G. Cooper · Masao Nakanishi

14 citations·0/0 files stored·International series in quantitative marketing

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Consumer Market Behavior and Pricing Historical Geography and Cartography Marketing and Advertising Strategies

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References

1936The Approximation of One Matrix by Another of Lower Rank 1965Problems in Measuring Change 1977The relationship between Luce's Choice Axiom, Thurstone's Theory of Comparative Judgment, and the double exponential distribution 1983Monopolist Pricing with Dynamic Demand and Production Cost 1983Defensive Marketing Strategies 1963An Individual differences Model for Multidimensional Scaling 1972Relations between Multidimensional Scaling and Three-Mode Factor Analysis 1977A Parsimonious Description of the Hendry System

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1998Household cost effects on purchase timing decisions: do demographics matter?

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1993Chapter 5 Non-spatial tree models for the assessment of competitive market structure: An integrated review of the marketing and psychometric literaturechapter · 8 shared references 1988Implications of Market Structure for Elasticity Structurearticle · 5 shared references 1993Chapter 9 Econometric and time-series market response modelschapter · 5 shared references 1995Die Wirkung absatzpolitischer Instrumentebook · 5 shared references 1994Specifying competitive effects in diffusion models: An empirical analysisarticle · 4 shared references 1996Incorporating price, advertising and distribution in diffusion models of innovation: Some theoretical and empirical resultsarticle · 4 shared references

Details

Year1988

Typechapter

Published1988-01-01

VenueInternational series in quantitative marketing

ISSN-L0923-6716

Languageen

Citations14

Files0 public / 0

ShelfConsumer Market Behavior and Pricing

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doi10.1007/978-94-009-2681-3_6

openalex_workW4245225829

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