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How do e-stores grow their market share?
16 references·0 citing·43 second hop
How do e-stores grow their market share? (2022)How do e-stores grow their market share?Three decades of research on loyalty programs: A literature review and future research agenda (2020)Three decades of research on …The Impact of Digital Transformation on the Retailing Value Chain (2018)The Impact of Digital Transfo…Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2012)Understanding customers' repe…Understanding brand performance measures: using Dirichlet benchmarks (2003)Understanding brand performan…E‐satisfaction and e‐loyalty: A contingency framework (2003)E‐satisfaction and e‐loyalty:…A Comparison of Online and Offline Consumer Brand Loyalty (2003)A Comparison of Online and Of…Customer loyalty in e-commerce: an exploration of its antecedents and consequences (2002)Customer loyalty in e-commerc…Customer Loyalty in E-Commerce (2002)Customer Loyalty in E-CommerceConceptual and operational aspects of brand loyalty: an empirical investigation (2001)Conceptual and operational as…Is your brand's loyalty too much, too little, or just right?: Explaining deviations in loyalty from the Dirichlet norm (1997)Is your brand's loyalty too m…Do Customer Loyalty Programs Really Work (1997)Do Customer Loyalty Programs …Empirical Generalizations and Marketing Science: A Personal View (1995)Empirical Generalizations and…Double Jeopardy Revisited (1990)Double Jeopardy RevisitedNiching versus Change-of-Pace Brands: Using Purchase Frequencies and Penetration Rates to Infer Brand Positionings (1988)Niching versus Change-of-Pace…The Dirichlet: A Comprehensive Model of Buying Behaviour (1984)The Dirichlet: A Comprehensiv…Patterns of Store Choice (1984)Patterns of Store ChoiceA Paradigm for Developing Better Measures of Marketing Constructs (1979)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Behavioral Consequences of Service Quality (1996)eTailQ: dimensionalizing, measuring and predicting etail quality (2003)The influence of online product recommendations on consumers’ online choices (2004)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Building Strong Brands (1995)‘Building Strong Brands’ (1996)Market Segmentation: Conceptual and Methodological Foundations (1997)Customer loyalty and customer loyalty programs (2003)The influence of customer brand identification on hotel brand evaluation and loyalty development (2013)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Commitment-Trust Theory of Relationship Marketing (1994)The four levels of loyalty and the pivotal role of trust: a study of online service dynamics (2004)An examination of the determinants of customer loyalty in mobile commerce contexts (2005)Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of eTourism research (2008)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Alternative Ways of Assessing Model Fit (1992)The Impact of Brand Commitment on Loyalty to Retail Service Brands (2005)A model of customer-based brand equity and its application to multiple destinations (2008)Social media engagement: a model of antecedents and relational outcomes (2017)Culture's Consequences: International Differences in Work-Related Values (1981)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Trust and TAM in Online Shopping: An Integrated Model1 (2003)Building Effective Online Marketplaces with Institution-Based Trust (2004)Understanding and Mitigating Uncertainty in Online Exchange Relationships: A Principal–Agent Perspective1 (2007)Exchange and Power in Social Life (2017)Prospect Theory: An Analysis of Decision under Risk (1979)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Explaining online shopping behavior with fsQCA: The role of cognitive and affective perceptions (2015)Consumer experiences, attitude and behavioral intention toward online food delivery (OFD) services (2016)The role of live streaming in building consumer trust and engagement with social commerce sellers (2018)Meaningful Brands from Meaningless Differentiation: The Dependence on Irrelevant Attributes (1994)The impact of switching costs on the customer satisfaction‐loyalty link: mobile phone service in France (2001)When Does Commitment Lead to Loyalty? (2003)"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors (2004)How Smart, Connected Products Are Transforming Competition (2014)How Smart, Connected Products Are Transforming Competition (2015)Digital Analytics: Modeling for Insights and New Methods (2020)Emerging trends in digital transformation: a bibliometric analysis (2021)Introducing the “15-Minute City”: Sustainability, Resilience and Place Identity in Future Post-Pandemic Cities (2021)Brand Awareness Effects on Consumer Decision Making for a Common, Repeat Purchase Product: A Replication (2000)Excess Behavioral Loyalty for High-Share Brands: Deviations from the Dirichlet Model for Repeat Purchasing (1993)
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References

  • 2002Customer loyalty in e-commerce: an exploration of its antecedents and consequences2,339 cited
  • 2003E‐satisfaction and e‐loyalty: A contingency framework2,306 cited
  • 2012Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk1,332 cited
  • 2002Customer Loyalty in E-Commerce1,062 cited
  • 1997Do Customer Loyalty Programs Really Work1,043 cited
  • 1990Double Jeopardy Revisited609 cited
  • 2018The Impact of Digital Transformation on the Retailing Value Chain586 cited
  • 2001Conceptual and operational aspects of brand loyalty: an empirical investigation480 cited
  • 2003Understanding brand performance measures: using Dirichlet benchmarks435 cited
  • 1984The Dirichlet: A Comprehensive Model of Buying Behaviour435 cited
  • 2003A Comparison of Online and Offline Consumer Brand Loyalty342 cited
  • 2020Three decades of research on loyalty programs: A literature review and future research agenda249 cited
  • 1995Empirical Generalizations and Marketing Science: A Personal View231 cited
  • 1984Patterns of Store Choice183 cited
  • 1997Is your brand's loyalty too much, too little, or just right?: Explaining deviations in loyalty from the Dirichlet norm

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118 cited
  • 1988Niching versus Change-of-Pace Brands: Using Purchase Frequencies and Penetration Rates to Infer Brand Positionings118 cited
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