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The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization
16 references·4 citing·46 second hop
The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization (2022)The effects of visual-audio merchandising…Advances in Consumer Research (2025)Advances in Consumer ResearchAn integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2011)An integrative review of sens…The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively (2008)The Influence of Website Char…Empirical testing of a model of online store atmospherics and shopper responses (2003)Empirical testing of a model …Key dimensions of business-to-consumer web sites (2002)Key dimensions of business-to…Customer loyalty in e-commerce: an exploration of its antecedents and consequences (2002)Customer loyalty in e-commerc…The role of positive emotions in positive psychology: The broaden-and-build theory of positive emotions. (2001)The role of positive emotions…Hedonic and utilitarian motivations for online retail shopping behavior (2001)Hedonic and utilitarian motiv…Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology. (2001)Experiential value: conceptua…Atmospheric qualities of online retailing (2001)Atmospheric qualities of onli…Impulse buying: Modeling its precursors (1998)Impulse buying: Modeling its …Store environment and consumer purchase behavior: Mediating role of consumer emotions (1997)Store environment and consume…Measuring Emotions in the Consumption Experience (1997)Measuring Emotions in the Con…Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors? (1996)Improving the Store Environme…The Buying Impulse (1987)The Buying ImpulseAn approach to environmental psychology (1974)An approach to environmental …The impact of online customer service and store features on consumer experience and willingness to revisit their preferred online store (2025)The impact of online customer…The influence of visual marketing on consumers' purchase intention of fast fashion brands in China–An exploration based on fsQCA method (2024)The influence of visual marke…The effects of quality perception and multisensory perception on purchase intention when consumers shop online (2024)The effects of quality percep…Comparing the influence of visual information and the perceived intelligence of voice assistants when shopping for sustainable clothing online (2023)Comparing the influence of vi…The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)eTailQ: dimensionalizing, measuring and predicting etail quality (2003)The effect of web interface features on consumer online purchase intentions (2008)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. 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References

  • 2001The role of positive emotions in positive psychology: The broaden-and-build theory of positive emotions.16,136 cited
  • 2025Advances in Consumer Research13,264 cited
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  • 2002Customer loyalty in e-commerce: an exploration of its antecedents and consequences2,339 cited
  • 2001Experiential value: conceptualization, measurement and application in the catalog and Internet shopping environment☆11☆This article is based upon the first author’s doctoral dissertation completed while at Georgia Institute of Technology.2,165 cited
  • 1987The Buying Impulse2,102 cited
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  • 2001Atmospheric qualities of online retailing1,472 cited
  • 1998Impulse buying: Modeling its precursors1,401 cited
  • 2003Empirical testing of a model of online store atmospherics and shopper responses1,282 cited
  • 2002Key dimensions of business-to-consumer web sites1,118 cited
  • 1996Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors?883 cited

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  • 1997Store environment and consumer purchase behavior: Mediating role of consumer emotions863 cited
  • 2008The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively844 cited
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    • 2023Comparing the influence of visual information and the perceived intelligence of voice assistants when shopping for sustainable clothing online14 cited
    • 2025The impact of online customer service and store features on consumer experience and willingness to revisit their preferred online store14 cited
    • 2024The influence of visual marketing on consumers' purchase intention of fast fashion brands in China–An exploration based on fsQCA method13 cited
    • 2024The effects of quality perception and multisensory perception on purchase intention when consumers shop online12 cited