References

• 2007Research Methods for Business3,639 cited
• 2016Digital marketing: A framework, review and research agenda1,701 cited
• 2018Investigating the impact of social media advertising features on customer purchase intention910 cited
• 2017The Impact of Social Media Influencers on Purchase Intention and the Mediation Effect of Customer Attitude678 cited
• 2018Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil Dan Menengah Pada Era Masyarakat Ekonomi Asean500 cited
• 2020Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention451 cited
• 2004Predicting online purchase intentions for clothing products383 cited
• 2020The digital marketing capabilities gap330 cited
• 2014Foundations of Social Media Marketing316 cited
• 2021Business strategy and the management of digital marketing238 cited
• 2019Digital marketing adoption and success for small businesses218 cited
• 2015Review of Social Media Potential on Knowledge Sharing and Collaboration in Tourism Industry135 cited
• 2014Metode Riset Pemasaran76 cited
• 2018PENGARUH SOCIAL MEDIA MARKETING, BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN DENGAN MINAT BELI SEBAGAI VARIABEL INTERVENING PADA J.CO DONUTS & COFFEE SEMARANG55 cited
• 2019