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How omnichannel integration promotes customer word-of-mouth behaviors: the mediating roles of perceived personal preference fit and perceived social relatedness
16 references·12 citing·49 second hop
How omnichannel integration promotes customer word-of-mouth behaviors: the mediating roles of perceived personal preference fit and perceived social relatedness (2022)How omnichannel integration promotes cust…An updated and expanded assessment of PLS-SEM in information systems research (2017)An updated and expanded asses…From Multi-Channel Retailing to Omni-Channel Retailing (2015)From Multi-Channel Retailing …Word of mouth and interpersonal communication: A review and directions for future research (2014)Word of mouth and interperson…Trust, Satisfaction, and Online Repurchase Intention: The Moderating Role of Perceived Effectiveness of E-Commerce Institutional Mechanisms1 (2014)Trust, Satisfaction, and Onli…What drives consumers to spread electronic word of mouth in online consumer-opinion platforms (2012)What drives consumers to spre…The “I Designed It Myself” Effect in Mass Customization (2009)The “I Designed It Myself” Ef…Interpretation of Formative Measurement in Information Systems Research1 (2009)Interpretation of Formative M…An empirical comparison of the efficacy of covariance-based and variance-based SEM (2009)An empirical comparison of th…Word-of-mouth communications in marketing: a meta-analytic review of the antecedents and moderators (2008)Word-of-mouth communications …Specifying Formative Constructs in Information Systems Research (2007)Specifying Formative Construc…Social Exchange Theory (2006)Social Exchange TheoryThe Role of Relational Information Processes and Technology Use in Customer Relationship Management (2005)The Role of Relational Inform…Social Exchange Theory: An Interdisciplinary Review (2005)Social Exchange Theory: An In…The Complementarity of Information Technology Infrastructure and E-Commerce Capability: A Resource-Based Assessment of Their Business Value (2004)The Complementarity of Inform…Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Common method biases in behav…Estimating Nonresponse Bias in Mail Surveys (1977)Estimating Nonresponse Bias i…What drives customer engagement in fresh food omnichannel retailing? The role of omnichannel integration, flow experience, and customer relationship quality (2024)What drives customer engageme…The impact of omnichannel integration towards customer interest in alternatives: retailer uncertainty and web rooming in retailing (2024)The impact of omnichannel int…Self-service technologies in retail stores: how phygital retailing creates customer value and drives choice confidence (2024)Self-service technologies in …Omnichannel word-of-mouth genesis: the confluence of online-offline experiences, social influence and skepticism (2024)Omnichannel word-of-mouth gen…Omnichannel shopping habit development (2024)Omnichannel shopping habit de…Does integrated store service quality determine omnichannel customer lifetime value? Role of commitment, relationship proneness, and relationship program receptiveness (2024)Does integrated store service…Demystifying the Combined Effect of Consistency and Seamlessness on the Omnichannel Customer Experience: A Polynomial Regression Analysis (2024)Demystifying the Combined Eff…Amplifying commitment and word-of-mouth in fashion retailing through omni-channel experiences (2024)Amplifying commitment and wor…Influences of omnichannel integration and value congruence on customer patronage: the flow theory perspective (2023)Influences of omnichannel int…How integrated store-service quality promotes omnichannel shoppers’ word-of-mouth behaviors: the moderating role of perceived relationship investment and the shopper’s perceived value (2023)How integrated store-service …Does service journey quality explain omnichannel shoppers' online engagement behaviors? The role of customer-store identification and gratitude toward the store (2023)Does service journey quality …Disentangling the relationship between omnichannel integration and customer trust: a response surface analysis (2023)Disentangling the relationshi…A Conceptual Model of Service Quality and Its Implications for Future Research (1985)The Commitment-Trust Theory of Relationship Marketing (1994)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)The Effect of Electronic Word of Mouth on Sales: A Meta-Analytic Review of Platform, Product, and Metric Factors (2015)Toward a theory of customer engagement marketing (2016)The Presentation of Self in Everyday Life. (1956)The Strength of Weak Ties (1973)The need to belong: Desire for interpersonal attachments as a fundamental human motivation. (1995)A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry (2016)Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook (2017)Power-Dependence Relations (1962)The Evolution of Cooperation (1981)The Past, Present, and Future of an Identity Theory (2000)When Does Gender Trump Money? Bargaining and Time in Household Work (2003)Knowledge sharing: A review and directions for future research (2009)Exchange and Power in Social Life (2017)The Market Valuation of Internet Channel Additions (2002)Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Digital marketing: A framework, review and research agenda (2016)Understanding Customer Experience Throughout the Customer Journey (2016)Digital economy: An innovation driver for total factor productivity (2021)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-Reports in Organizational Research: Problems and Prospects (1986)Structural Equations with Latent Variables. (1991)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in PLS-SEM (2015)The Theory of Social and Economic Organization. (1948)The Norm of Reciprocity: A Preliminary Statement (1960)Exchange and Power in Social Life. (1965)Abusive supervision and workplace deviance and the moderating effects of negative reciprocity beliefs. (2007)Assessing the growth of remote working and its consequences for effort, well‐being and work‐life balance (2017)Social Exchange Theory: A Critical Review with Theoretical Remedies (2017)An assessment of the use of partial least squares structural equation modeling in marketing research (2011)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Partial Least Squares Structural Equation Modeling (2017)Partial least squares structural equation modeling in HRM research (2018)Predictive model assessment in PLS-SEM: guidelines for using PLSpredict (2019)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)A power primer. 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References

  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 1977Estimating Nonresponse Bias in Mail Surveys10,334 cited
  • 2005Social Exchange Theory: An Interdisciplinary Review10,051 cited
  • 2017An updated and expanded assessment of PLS-SEM in information systems research4,033 cited
  • 2006Social Exchange Theory3,641 cited
  • 2007Specifying Formative Constructs in Information Systems Research3,046 cited
  • 2009An empirical comparison of the efficacy of covariance-based and variance-based SEM2,904 cited
  • 2015From Multi-Channel Retailing to Omni-Channel Retailing2,598 cited
  • 2014Word of mouth and interpersonal communication: A review and directions for future research1,466 cited
  • 2008Word-of-mouth communications in marketing: a meta-analytic review of the antecedents and moderators1,081 cited
  • 2009Interpretation of Formative Measurement in Information Systems Research11,032 cited
  • 2012What drives consumers to spread electronic word of mouth in online consumer-opinion platforms1,018 cited
  • 2005The Role of Relational Information Processes and Technology Use in Customer Relationship Management967 cited
  • 2014Trust, Satisfaction, and Online Repurchase Intention: The Moderating Role of Perceived Effectiveness of E-Commerce Institutional Mechanisms1

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769 cited
  • 2009The “I Designed It Myself” Effect in Mass Customization762 cited
  • 2004The Complementarity of Information Technology Infrastructure and E-Commerce Capability: A Resource-Based Assessment of Their Business Value726 cited
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    • 2024Demystifying the Combined Effect of Consistency and Seamlessness on the Omnichannel Customer Experience: A Polynomial Regression Analysis9 cited
    • 2024Amplifying commitment and word-of-mouth in fashion retailing through omni-channel experiences9 cited
    • 2023Does service journey quality explain omnichannel shoppers' online engagement behaviors? The role of customer-store identification and gratitude toward the store9 cited
    • 2024What drives customer engagement in fresh food omnichannel retailing? The role of omnichannel integration, flow experience, and customer relationship quality8 cited
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