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Will winning always encourage risk-taking? The effects of winning–losing perception on consumers’ risk preference
16 references·2 citing·45 second hopsampled
Will winning always encourage risk-taking? The effects of winning–losing perception on consumers’ risk preference (2022)Will winning always encourage risk-taking…The Personal Sense of Power (2011)The Personal Sense of PowerIllusory Control (2009)Illusory ControlPower, optimism, and risk‐taking (2006)Power, optimism, and risk‐tak…Power, approach, and inhibition. (2003)Power, approach, and inhibiti…From Power to Action. (2003)From Power to Action.Prospect Theory and Asset Prices (2001)Prospect Theory and Asset Pri…Fear, anger, and risk. (2001)Fear, anger, and risk.Cross-national differences in risk preference and lay predictions (1999)Cross-national differences in…Testosterone and dominance in men (1998)Testosterone and dominance in…Performance incentives and means: How regulatory focus influences goal attainment. (1998)Performance incentives and me…Behavioral inhibition, behavioral activation, and affective responses to impending reward and punishment: The BIS/BAS Scales. (1994)Behavioral inhibition, behavi…Testosterone, and winning and losing in human competition (1989)Testosterone, and winning and…Between Hope and Fear: The Psychology of Risk (1987)Between Hope and Fear: The Ps…Distancing after group success and failure: Basking in reflected glory and cutting off reflected failure. (1986)Distancing after group succes…An attributional theory of achievement motivation and emotion. (1985)An attributional theory of ac…Success, failure, attention, and reaction to others: The warm glow of success. (1970)Success, failure, attention, …The Role of Fear of Missing out (FOMO), Loss Aversion, and Herd Behavior in Gold Investment Decisions: A Study in the Vietnamese Market (2025)The Role of Fear of Missing o…Incentivizing or Disincentivizing? How Perceived Social Mobility Affects Consumers' Risk Preference (2025)Incentivizing or Disincentivi…The Elaboration Likelihood Model of Persuasion (1986)Politeness (1987)Stereotype threat and the intellectual test performance of African Americans. (1995)What's the difference? diversity constructs as separation, variety, or disparity in organizations (2007)8 Social Hierarchy: The Self‐Reinforcing Nature of Power and Status (2008)A Theory of Cognitive Dissonance (1957)Prospect Theory: An Analysis of Decision under Risk (1979)Prospect theory: An analysis of decision under risk (1988)Behavioral Decision Research: A Constructive Processing Perspective (1992)Reconceptualizing the Determinants of Risk Behavior (1992)Making a good decision: Value from fit. (2000)Generalized expectancies for internal versus external control of reinforcement. (1966)Psychological stress and the coping process (1966)Learned helplessness in humans: Critique and reformulation. (1978)Emotional Intelligence (1990)Expectancy–Value Theory of Achievement Motivation (2000)Motivational Beliefs, Values, and Goals (2002)Tests for comparing elements of a correlation matrix. (1980)Optimism, coping, and health: Assessment and implications of generalized outcome expectancies. (1985)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)A hierarchical model of approach and avoidance achievement motivation. (1997)The Mini-IPIP Scales: Tiny-yet-effective measures of the Big Five Factors of Personality. (2006)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Risk as feelings. (2001)Emotion and Decision Making (2014)Work and motivation (1964)Attachment and Loss (1969)The Framing of Decisions and the Psychology of Choice (1981)Achievement orientations from subjective histories of success: Promotion pride versus prevention pride (2001)The effects of promotion and prevention cues on creativity. (2001)A meta-analysis of 25 years of mood-creativity research: Hedonic tone, activation, or regulatory focus? (2008)The Principles of Psychology (1891)Exchange and Power in Social Life. (1965)Power reduces the press of the situation: Implications for creativity, conformity, and dissonance. (2008)Power Posing (2010)Essentials of Psychological Testing (1960)A simplest systematics for the organization of turn-taking for conversation (1974)The Evolution of Cooperation (1981)Testosterone and human aggression: an evaluation of the challenge hypothesis (2005)Anger is an approach-related affect: Evidence and implications. (2009)Power and Perspectives Not Taken (2006)Having less, giving more: The influence of social class on prosocial behavior. (2010)Fairness and Retaliation: The Economics of Reciprocity (2000)Investor Psychology and Asset Pricing (2001)Presidential Address: Discount Rates (2011)
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References

  • 1985An attributional theory of achievement motivation and emotion.7,833 cited
  • 1994Behavioral inhibition, behavioral activation, and affective responses to impending reward and punishment: The BIS/BAS Scales.7,299 cited
  • 2003Power, approach, and inhibition.3,425 cited
  • 2001Fear, anger, and risk.3,309 cited
  • 2001Prospect Theory and Asset Prices1,876 cited
  • 2003From Power to Action.1,681 cited
  • 1998Testosterone and dominance in men1,447 cited
  • 2006Power, optimism, and risk‐taking1,208 cited
  • 1987Between Hope and Fear: The Psychology of Risk1,174 cited
  • 1998Performance incentives and means: How regulatory focus influences goal attainment.820 cited
  • 2011The Personal Sense of Power820 cited
  • 1986Distancing after group success and failure: Basking in reflected glory and cutting off reflected failure.587 cited
  • 1999Cross-national differences in risk preference and lay predictions576 cited
  • 1989Testosterone, and winning and losing in human competition515 cited
  • 1970Success, failure, attention, and reaction to others: The warm glow of success.461 cited
  • 2009

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Illusory Control
385 cited

Cited by

  • 2025The Role of Fear of Missing out (FOMO), Loss Aversion, and Herd Behavior in Gold Investment Decisions: A Study in the Vietnamese Market4 cited
  • 2025Incentivizing or Disincentivizing? How Perceived Social Mobility Affects Consumers' Risk Preference1 cited