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Rural Marketing Strategies in India: Recent Trends
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Rural Marketing Strategies in India: Recent Trends (2022)Rural Marketing Strategies in India: Rece…Strategies for marketing to the rural customer in India: the 4 as model of rural marketing. (2017)Strategies for marketing to t…Changing Scenario of Rural Marketing A Review (2016)Changing Scenario of Rural Ma…Innovative Practices in Rural Marketing: An Indian Perspective. (2013)Innovative Practices in Rural…Challenges and Opportunities of Indian Rural Market (2013)Challenges and Opportunities …Rural Marketing in India Challenges and Opportunities (2012)Rural Marketing in India Chal…Redefining Rural Marketing: An Approach Towards Micro Entrepreneurship With Special Reference to Shakti (2012)Redefining Rural Marketing: A…Rural Marketing: Targeting the Non-urban Consumer (2002)The fortune at the bottom of the pyramid (2010)The Fortune at the Bottom of the Pyramid (2013)Winning in Rural Emerging Markets: General Electric's Research Study on MNCs (2014)Cultural influence on brand loyalty of rural consumers in the Indian context (2017)Marketing at the Bottom of the Pyramid: Overcoming the Challenges through MICMAC Analysis (2021)Constructing a conceptual model of purchase behaviour of village shopkeepers – a study of small rural retailers in Eastern India (2015)Exploration of Indian rural markets and marketing (2018)Is scepticism a barrier to green purchase behaviour? Testing a comprehensive model in the Indian context (2023)Changing Scenario of Rural Marketing (2021)Review of Rural Marketing in India and Innovations in Rural Marketing (2020)What Are The Rural And Urban Marketing Components, If Any, Within Agri-Food Marketing In Bottom Of The Pyramid- Subsistence Market Contexts In Developing Countries? A Literature Review (2022)Critical Factors for the Upscale of Online Shopping (2023)Rural Marketing and Product Promotion: An Analysis of the Project Shakthi by Hindustan Unilever Limited (2022)UNLOCKING THE POTENTIAL OF E-COMMERCE IN RURAL MADHYA PRADESH: CHALLENGES AND OPPORTUNITIES FOR FMCG COMPANIES IN 2023 (2023)
this work references cited by second hop

References

  • 2012Rural Marketing in India Challenges and Opportunities16 cited
  • 2013Challenges and Opportunities of Indian Rural Market14 cited
  • 2017Strategies for marketing to the rural customer in India: the 4 as model of rural marketing.12 cited
  • 2012Redefining Rural Marketing: An Approach Towards Micro Entrepreneurship With Special Reference to Shakti6 cited
  • 2016Changing Scenario of Rural Marketing A Review5 cited
  • 2013Innovative Practices in Rural Marketing: An Indian Perspective.5 cited

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