SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Social media campaigns and domestic products consumption: a study on an emerging economy
16 references·0 citing·44 second hop
Social media campaigns and domestic products consumption: a study on an emerging economy (2022)Social media campaigns and domestic produ…CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting (2021)CB-SEM vs PLS-SEM methods for…Using PLS path modeling in new technology research: updated guidelines (2016)Using PLS path modeling in ne…Capturing consumer engagement: duality, dimensionality and measurement (2016)Capturing consumer engagement…Consumer engagement in online brand communities: a social media perspective (2015)Consumer engagement in online…The effect of social media communication on consumer perceptions of brands (2014)The effect of social media co…Technology acceptance model (TAM) and social media usage: an empirical study on Facebook (2014)Technology acceptance model (…Structural Equation Modeling With AMOS (2013)Structural Equation Modeling …Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy (2012)Marketing meets Web 2.0, soci…Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Common Method Bias in Marketi…We’re all connected: The power of the social media ecosystem (2011)We’re all connected: The powe…Individualism and Momentum around the World (2010)Individualism and Momentum ar…Users of the world, unite! The challenges and opportunities of Social Media (2009)Users of the world, unite! Th…Consumer ethnocentrism: an integrative review of its antecedents and consequences (2006)Consumer ethnocentrism: an in…Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research (2006)Common Method Variance in IS …Consumer Ethnocentrism: A Test of Antecedents and Moderators (1994)Consumer Ethnocentrism: A Tes…Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics (1981)Structural Equation Models wi…Structural Equations with Latent Variables. (1991)Common method biases in behavioral research: A critical review of the literature and recommended remedies. (2003)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in Public Management Studies (2014)Detecting Common Method Bias (2019)Enhancing consumer engagement in e-commerce live streaming via relational bonds (2020)The cluetrain manifesto: the end of business as usual (2000)The effects of social media based brand communities on brand community markers, value creation practices, brand trust and brand loyalty (2012)Understanding Generation Y and their use of social media: a review and research agenda (2013)The Presentation of Self in Everyday Life. (1956)Efficient Capital Markets: A Review of Theory and Empirical Work (1970)EFFICIENT CAPITAL MARKETS: A REVIEW OF THEORY AND EMPIRICAL WORK* (1970)Social media? Get serious! Understanding the functional building blocks of social media (2011)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)The sharing economy: Why people participate in collaborative consumption (2015)Qualitative Data Analysis: An Expanded Sourcebook (1994)Evolving to a New Dominant Logic for Marketing (2003)Customer engagement with tourism social media brands (2016)Metaverse marketing: How the metaverse will shape the future of consumer research and practice (2022)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines (2008)Technostress: negative effect on performance and possible mitigations (2014)Investigating the impact of social media advertising features on customer purchase intention (2018)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Partial Least Squares Structural Equation Modeling (2017)When to use and how to report the results of PLS-SEM (2018)Assessing measurement model quality in PLS-SEM using confirmatory composite analysis (2019)Risk, Return, and Equilibrium: Empirical Tests (1973)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Returns to Buying Winners and Selling Losers: Implications for Stock Market Efficiency (1993)Investor sentiment and stock returns: Some international evidence (2009)Do Market Efficiency Measures Yield Correct Inferences? A Comparison of Developed and Emerging Markets (2010)When firms talk, do investors listen? The role of trust in stock market reactions to corporate earnings announcements (2013)Principles and Practice of Structural Equation Modeling (2012)Eco-friendly hotel stay and environmental attitude: A value-attitude-behaviour perspective (2021)“I follow what you post!”: The role of social media influencers’ content characteristics in consumers' online brand-related activities (COBRAs) (2022)“Why Do We Buy Green Products?” An Extended Theory of the Planned Behavior Model for Green Product Purchase Behavior (2022)Measuring exposure to bullying and harassment at work: Validity, factor structure and psychometric properties of the Negative Acts Questionnaire-Revised (2009)Teacher self-efficacy and teacher burnout: A study of relations (2009)Technostress: Technological Antecedents and Implications1 (2011)User Acceptance of Information Technology: Toward A Unified View1 (2003)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)PLS-SEM: Indeed a Silver Bullet (2011)
this work references cited by second hop

References

  • 2009Users of the world, unite! The challenges and opportunities of Social Media17,866 cited
  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics13,274 cited
  • 2016Using PLS path modeling in new technology research: updated guidelines7,156 cited
  • 2013Structural Equation Modeling With AMOS3,959 cited
  • 2006Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research3,226 cited
  • 2012Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies3,045 cited
  • 2021CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting2,482 cited
  • 2011We’re all connected: The power of the social media ecosystem1,657 cited
  • 2010Individualism and Momentum around the World1,312 cited
  • 2015Consumer engagement in online brand communities: a social media perspective1,242 cited
  • 2012Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy1,094 cited
  • 1994Consumer Ethnocentrism: A Test of Antecedents and Moderators961 cited
  • 2014The effect of social media communication on consumer perceptions of brands944 cited
  • 2014Technology acceptance model (TAM) and social media usage: an empirical study on Facebook

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

933 cited
  • 2006Consumer ethnocentrism: an integrative review of its antecedents and consequences599 cited
  • 2016Capturing consumer engagement: duality, dimensionality and measurement587 cited
  • Cited by

    No citing works inside the corpus for this window.