Factors impact on Job satisfaction of Generation Z in Sport Businesses in Ho Chi Minh city, Vietnam

Abstract

Abstract4This descriptive research aims to explain the characteristics of employees at generation Z (Gen Z) in Vietnam which influence on their interests and priorities towards their job satisfaction at sport businesses in Ho Chi Minh city.The survey research was designed based on the Job Descriptive Index (JDI) measure about job satisfaction and the sample used 480 respondents who are working in Ho Chi Minh city from January to April, 2022.The regression analysis results showed that there are five concerns for Gen Z to decide to join and stay in sport organizations.The leadership and salary factors take strongly influence to job statisfaction and the least influence is colleague factor.The findings show that the characteristis influence on job satisfaction of Gen Z which differ from previous generations.Human resource managers exploit the results to develop traing courses for managers, competitive salary system, and working conditions to attract and retain Gen Z.

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