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Analyzing the Influence of eWOM on Customer Perception of Value and Brand Love in Hospitality Enterprise
16 references·0 citing·47 second hop
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(1986)A triangular theory of love.Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evaluating Structural Equatio…The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? 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(1988)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)The Commitment-Trust Theory of Relationship Marketing (1994)Toward a theory of customer engagement marketing (2016)Digital Content Marketing's Role in Fostering Consumer Engagement, Trust, and Value: Framework, Fundamental Propositions, and Implications (2018)Scientific procedures and rationales for systematic literature reviews (SPAR‐4‐SLR) (2021)Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)When to use and how to report the results of PLS-SEM (2018)Naturalistic inquiry (1985)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)Drivers of consumer–brand identification (2012)The role of brand love in consumer‐brand relationships (2013)Understanding the Relationships between Tourists’ Emotional Experiences, Perceived Overall Image, Satisfaction, and Intention to Recommend (2015)Whence Consumer Loyalty? (1999)Understanding Customer Experience Throughout the Customer Journey (2016)
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References

  • 1981Evaluating Structural Equation Models with Unobservable Variables and Measurement Error108,884 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1994Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value6,019 cited
  • 1986A triangular theory of love.2,611 cited
  • 2006Some antecedents and outcomes of brand love2,282 cited
  • 2008Systematic Review and Meta-analysis2,258 cited
  • 2004Customer perceived value, satisfaction, and loyalty: The role of switching costs2,039 cited
  • 2016Customer engagement: the construct, antecedents, and consequences1,760 cited
  • 2011Brand Love1,603 cited
  • 2006eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty1,077 cited
  • 2020Applied Structural Equation Modeling Using AMOS1,031 cited
  • 2010Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast‐casual restaurant industry626 cited
  • 2012The impact of electronic word of mouth on a tourism destination choice625 cited
  • 2008Strengthening Customer Loyalty through Intimacy and Passion: Roles of Customer–Firm Affection and Customer–Staff Relationships in Services559 cited
  • 2020

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Chi‐square for model fit in confirmatory factor analysis
531 cited
  • 2016Impact of online WOM on destination trust and intention to travel: A medical tourism perspective485 cited
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