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ArticleMulti-Attribute Gain Loss (MAGL) method to predict choices

Ram Kumar Dhurkari2023

Article2023

Multi-Attribute Gain Loss (MAGL) method to predict choices

Ram Kumar Dhurkari

3 citations·0/0 files stored·Journal of Mathematical Psychology

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Decision-Making and Behavioral Economics Consumer Market Behavior and Pricing Economic and Environmental Valuation

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References

1979Prospect Theory: An Analysis of Decision under Risk 2025Advances in Consumer Research 1977A scaling method for priorities in hierarchical structures 1991Loss Aversion in Riskless Choice: A Reference-Dependent Model 1993The Antecedents and Consequences of Customer Satisfaction for Firms 1993Decisions with Multiple Objectives 1978Conjoint Analysis in Consumer Research: Issues and Outlook 1986Norm theory: Comparing reality to its alternatives.

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Year2023

Typearticle

Published2023-09-06

VenueJournal of Mathematical Psychology

ISSN-L0022-2496

Languageen

Citations3

Files0 public / 0

ShelfDecision-Making and Behavioral Economics

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doi10.1016/j.jmp.2023.102804

openalex_workW4386474341

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