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Human vs. AI: The battle for authenticity in fashion design and consumer response · Study

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ArticleHuman vs. AI: The battle for authenticity in fashion design and consumer response

Garim Lee2023

Article2023

Human vs. AI: The battle for authenticity in fashion design and consumer response

Garim Lee · Hye‐Young Kim

151 citations·0/0 files stored·Journal of Retailing and Consumer Services

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Consumer Behavior in Brand Consumption and Identification AI in Service Interactions Consumer Perception and Purchasing Behavior

Abstract

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Citations in this library

Stored only when both papers are in the corpus — 151 citations exist upstream.

References

1986Self-Reports in Organizational Research: Problems and Prospects 1985Measuring the Involvement Construct 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations 1981Gender schema theory: A cognitive account of sex typing.2002Customer loyalty in e-commerce: an exploration of its antecedents and consequences 1999The role of perceived risk in the quality-value relationship: A study in a retail environment 1989The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review 1989Schema Congruity as a Basis for Product Evaluation

Cited by

2025When AI Doesn’t Sell Prada: Why Using AI-Generated Advertisements Backfires for Luxury Brands 2024Can we build a relationship through artificial intelligence (AI)? Understanding the impact of AI on organization-public relationships 2024The form of AI-driven luxury: how generative AI (GAI) and Large Language Models (LLMs) are transforming the creative process 2024Enhancing Soft Skills through Generative AI in Sustainable Fashion Textile Design Education 2025AI-Generated News Content: The Impact of AI Writer Identity and Perceived AI Human-Likeness 2025A Systematic Review of User Attitudes Toward GenAI: Influencing Factors and Industry Perspectives 2025AI-disclosure and brand modernity: the role of “AI=novelty” lay belief 2025Tailoring Success: Harnessing the Creational Affordances of Generative Artificial Intelligence to Drive Market Performance

Details

Year2023

Typearticle

Published2023-12-22

VenueJournal of Retailing and Consumer Services

ISSN-L0969-6989

Languageen

Citations151

Files0 public / 0

ShelfConsumer Behavior in Brand Consumption and Identification

Identifiers

doi10.1016/j.jretconser.2023.103690

openalex_workW4390123175

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