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The Impact of Live Streaming On Purchase Intention In Social Commerce In Indonesia
11 references·1 citing·42 second hop
The Impact of Live Streaming On Purchase Intention In Social Commerce In Indonesia (2024)The Impact of Live Streaming On Purchase …The Influencing Factors on Impulse Buying Behavior of Consumers under the Mode of Hunger Marketing in Live Commerce (2022)The Influencing Factors on Im…What Drives Consumer Shopping Behavior in Live Streaming Commerce (2020)What Drives Consumer Shopping…See now, act now: How to interact with customers to enhance social commerce engagement? (2020)See now, act now: How to inte…The impact of live video streaming on online purchase intention (2019)The impact of live video stre…How live streaming influences purchase intentions in social commerce: An IT affordance perspective (2019)How live streaming influences…Partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structu…The role of interactivity in e-tailing: Creating value and increasing satisfaction (2009)The role of interactivity in …Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes1 (2006)Understanding the Impact of W…Extending the TAM for a World-Wide-Web context (2001)Extending the TAM for a World…An Examination of Selected Marketing Mix Elements and Brand Equity (2000)An Examination of Selected Ma…Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods (2025)Impact of Scene Features of E…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)PLS-SEM: Indeed a Silver Bullet (2011)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structural equation modeling (PLS-SEM): A useful tool for family business researchers (2014)When to use and how to report the results of PLS-SEM (2018)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy mechanism in human agency. 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(2003)How do interpersonal interaction factors affect buyers' purchase intention in live stream shopping? The mediating effects of swift guanxi (2021)The effects of social commerce environmental characteristics on customers’ purchase intentions: The chain mediating effect of customer-to-customer interaction and customer-perceived value (2021)Impulse Buying Behaviors in Live Streaming Commerce Based on the Stimulus-Organism-Response Framework (2021)When more is too much: Operationalizing technology overload and exploring its impact on knowledge worker productivity (2010)The Impact of Digital Transformation on the Retailing Value Chain (2018)Personalization in personalized marketing: Trends and ways forward (2022)
this work references cited by second hop

References

  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology75,250 cited
  • 2014Partial least squares structural equation modeling (PLS-SEM)13,038 cited
  • 2001Extending the TAM for a World-Wide-Web context3,830 cited
  • 2000An Examination of Selected Marketing Mix Elements and Brand Equity3,370 cited
  • 2019How live streaming influences purchase intentions in social commerce: An IT affordance perspective1,036 cited
  • 2006Understanding the Impact of Web Personalization on User Information Processing and Decision Outcomes1608 cited
  • 2020See now, act now: How to interact with customers to enhance social commerce engagement?414 cited
  • 2020What Drives Consumer Shopping Behavior in Live Streaming Commerce387 cited
  • 2019The impact of live video streaming on online purchase intention369 cited
  • 2009The role of interactivity in e-tailing: Creating value and increasing satisfaction269 cited
  • 2022The Influencing Factors on Impulse Buying Behavior of Consumers under the Mode of Hunger Marketing in Live Commerce119 cited

Cited by

  • 2025Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods15 cited

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