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Uncorking opportunities: a bibliometric review of wine marketing literature
16 references·6 citing·40 second hop
Uncorking opportunities: a bibliometric review of wine marketing literature (2024)Uncorking opportunities: a bibliometric r…Literature reviews as independent studies: guidelines for academic practice (2022)Literature reviews as indepen…Guidelines for advancing theory and practice through bibliometric research (2022)Guidelines for advancing theo…Scientific procedures and rationales for systematic literature reviews (SPAR‐4‐SLR) (2021)Scientific procedures and rat…How to conduct a bibliometric analysis: An overview and guidelines (2021)How to conduct a bibliometric…Consumers’ perceptions, preferences and willingness-to-pay for wine with sustainability characteristics: A review (2017)Consumers’ perceptions, prefe…bibliometrix : An R-tool for comprehensive science mapping analysis (2017)bibliometrix : An R-tool for …Preferred reporting items for systematic review and meta-analysis protocols (PRISMA-P) 2015 statement (2015)Preferred reporting items for…Visualizing Bibliometric Networks (2014)Visualizing Bibliometric Netw…Bibliometric Methods in Management and Organization (2014)Bibliometric Methods in Manag…Consumer behaviour for wine 2.0: A review since 2003 and future directions (2012)Consumer behaviour for wine 2…Consumer attitudes regarding environmentally sustainable wine: an exploratory study of the New Zealand marketplace (2009)Consumer attitudes regarding …Comparing bibliometric statistics obtained from the Web of Science and Scopus (2009)Comparing bibliometric statis…The ‘real thing’: Branding authenticity in the luxury wine trade (2005)The ‘real thing’: Branding au…Differential Effects of Experience, Subjective Knowledge, and Objective Knowledge on Sources of Information used in Consumer Wine Purchasing (2005)Differential Effects of Exper…An analysis of wine festival attendees’ motivations: A synergy of wine, travel and special events? (2005)An analysis of wine festival …BIASES IN THE INTERPRETATION AND USE OF RESEARCH RESULTS (1998)BIASES IN THE INTERPRETATION …The impact of multisensory cues on experience. assessing the brand role in wine choice (2025)The impact of multisensory cu…Promoting experiences in wine tourism and hospitality: setting a research agenda (2025)Promoting experiences in wine…Product scarcity effect and marketing strategy: evidence from wine ranking data (1988–2022) (2025)Product scarcity effect and m…Leveraging artificial intelligence for innovation in wineries: a global study (2025)Leveraging artificial intelli…From Personality to Pour: How Consumer Traits Shape Wine Preferences and Alcohol Choices (2025)From Personality to Pour: How…Experience, Price, and Loyalty: A Comparative Analysis of Wine and Beer in Baja California, Mexico (2025)Experience, Price, and Loyalt…Co‐citation in the scientific literature: A new measure of the relationship between two documents (1973)CiteSpace II: Detecting and visualizing emerging trends and transient patterns in scientific literature (2005)Software survey: VOSviewer, a computer program for bibliometric mapping (2009)A review of the literature on citation impact indicators (2016)Constructing bibliometric networks: A comparison between full and fractional counting (2016)Citation-based clustering of publications using CitNetExplorer and VOSviewer (2017)Basics of Qualitative Research (1992)Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Teaching Old Brands New Tricks: Retro Branding and the Revival of Brand Meaning (2003)Anti-consumption and brand avoidance (2008)What is a luxury brand? A new definition and review of the literature (2017)Authenticity under threat: When social media influencers need to go beyond self-presentation (2018)The Measurement of Observer Agreement for Categorical Data (1977)Preferred reporting items for systematic reviews and meta-analyses: the PRISMA statement (2009)Preferred reporting items for systematic reviews and meta-analyses: the PRISMA Statement. 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(2023)Construct validity in psychological tests. (1955)Guidelines for Bibliometric‐Systematic Literature Reviews: 10 steps to combine analysis, synthesis and theory development (2024)How to design bibliometric research: an overview and a framework proposal (2024)Bibliometric Analysis: The Main Steps (2024)Stakeholder theory (2023)What Is Qualitative Research? An Overview and Guidelines (2024)
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References

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336 cited
  • 2009Consumer attitudes regarding environmentally sustainable wine: an exploratory study of the New Zealand marketplace313 cited
  • 2005An analysis of wine festival attendees’ motivations: A synergy of wine, travel and special events?299 cited
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    • 2025Leveraging artificial intelligence for innovation in wineries: a global study2 cited
    • 2025Product scarcity effect and marketing strategy: evidence from wine ranking data (1988–2022)0 cited
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