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The regulatory fit effect on consumer preferences for price discounts and bonus packs
16 references·0 citing·35 second hop
The regulatory fit effect on consumer preferences for price discounts and bonus packs (2024)The regulatory fit effect on consumer pre…Advances in Consumer Research (2025)Advances in Consumer ResearchMotivated to Acquire? The Impact of CEO Regulatory Focus on Firm Acquisitions (2014)Motivated to Acquire? The Imp…Value from Regulatory Construal Fit: The Persuasive Impact of Fit between Consumer Goals and Message Concreteness (2009)Value from Regulatory Constru…Regulatory Fit and Persuasion: Basic Principles and Remaining Questions (2007)Regulatory Fit and Persuasion…The Role of Regulatory Focus in Preference Construction (2006)The Role of Regulatory Focus …How Regulatory Fit Affects Value in Consumer Choices and Opinions (2006)How Regulatory Fit Affects Va…Value From Regulatory Fit (2005)Value From Regulatory FitRegulatory Fit and Persuasion: Transfer From "Feeling Right." (2004)Regulatory Fit and Persuasion…Bringing the Frame Into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion. (2004)Bringing the Frame Into Focus…Speed/accuracy decisions in task performance: Built-in trade-off or separate strategic concerns? (2003)Speed/accuracy decisions in t…How Self-Regulation Creates Distinct Values: The Case of Promotion and Prevention Decision Making (2002)How Self-Regulation Creates D…Achievement orientations from subjective histories of success: Promotion pride versus prevention pride (2001)Achievement orientations from…Making a good decision: Value from fit. (2000)Making a good decision: Value…Regulatory Focus and Strategic Inclinations: Promotion and Prevention in Decision-Making (1997)Regulatory Focus and Strategi…Beyond pleasure and pain. (1997)Beyond pleasure and pain.Prospect Theory: An Analysis of Decision under Risk (1979)Prospect Theory: An Analysis …The achievement motive (1953)Availability: A heuristic for judging frequency and probability (1973)Promotion and Prevention: Regulatory Focus as A Motivational Principle (1998)Attitudes and Persuasion (2005)Value from hedonic experience and engagement. (2006)A BEHAVIORAL MODEL OF RATIONAL CHOICE (1955)Prospect theory: An analysis of decision under risk (1988)Motivation by positive or negative role models: Regulatory focus determines who will best inspire us. (2002)Implementation Intentions and Goal Achievement: A Meta‐analysis of Effects and Processes (2006)Transfer of value from fit. (2003)Regulatory focus and work-related outcomes: A review and meta-analysis. (2012)Boring but important: A self-transcendent purpose for learning fosters academic self-regulation. (2014)Crafting the Change: The Role of Employee Job Crafting Behaviors for Successful Organizational Change (2016)Self-discrepancy: A theory relating self and affect. (1987)Behavioral inhibition, behavioral activation, and affective responses to impending reward and punishment: The BIS/BAS Scales. (1994)Ideals and Oughts and the Reliance on Affect versus Substance in Persuasion (2004)On the nature and importance of cultural tightness-looseness. (2006)When does electronic word-of-mouth matter? A study of consumer product reviews (2010)Asymptotic Confidence Intervals for Indirect Effects in Structural Equation Models (1982)The role of feasibility and desirability considerations in near and distant future decisions: A test of temporal construal theory. (1998)When Does Retargeting Work? Information Specificity in Online Advertising (2013)Gamification and Mobile Marketing Effectiveness (2016)The Framing of Decisions and the Psychology of Choice (1981)Instructional manipulation checks: Detecting satisficing to increase statistical power (2009)Self-Benefit versus Other-Benefit Marketing Appeals: Their Effectiveness in Generating Charitable Support (2009)Health Message Framing Effects on Attitudes, Intentions, and Behavior: A Meta-analytic Review (2011)Political conservatism as motivated social cognition. (2003)Reflective and Impulsive Determinants of Social Behavior (2004)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Bibliometric Methods in Management and Organization (2014)Advances in prospect theory: Cumulative representation of uncertainty (1992)Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance (2007)Core affect and the psychological construction of emotion. (2003)Power, approach, and inhibition. (2003)
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References

  • 1979Prospect Theory: An Analysis of Decision under Risk48,459 cited
  • 2025Advances in Consumer Research13,264 cited
  • 1997Beyond pleasure and pain.6,770 cited
  • 2000Making a good decision: Value from fit.2,051 cited
  • 1997Regulatory Focus and Strategic Inclinations: Promotion and Prevention in Decision-Making1,985 cited
  • 2004Bringing the Frame Into Focus: The Influence of Regulatory Fit on Processing Fluency and Persuasion.1,539 cited
  • 2001Achievement orientations from subjective histories of success: Promotion pride versus prevention pride1,515 cited
  • 2004Regulatory Fit and Persuasion: Transfer From "Feeling Right."1,012 cited
  • 2005Value From Regulatory Fit743 cited
  • 2009Value from Regulatory Construal Fit: The Persuasive Impact of Fit between Consumer Goals and Message Concreteness613 cited
  • 2002How Self-Regulation Creates Distinct Values: The Case of Promotion and Prevention Decision Making599 cited
  • 2006How Regulatory Fit Affects Value in Consumer Choices and Opinions585 cited
  • 2003Speed/accuracy decisions in task performance: Built-in trade-off or separate strategic concerns?579 cited
  • 2014Motivated to Acquire? The Impact of CEO Regulatory Focus on Firm Acquisitions459 cited
  • 2006

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The Role of Regulatory Focus in Preference Construction
386 cited
  • 2007Regulatory Fit and Persuasion: Basic Principles and Remaining Questions371 cited
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