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Commit on Effort or Sales? Value of Commitment in Live-streaming E-commerce
16 references·6 citing·40 second hop
Commit on Effort or Sales? Value of Commitment in Live-streaming E-commerce (2024)Commit on Effort or Sales? Value of Commi…Fly with the wings of live‐stream selling—Channel strategies with/without switching demand (2022)Fly with the wings of live‐st…Dynamic Coupon Targeting Using Batch Deep Reinforcement Learning: An Application to Livestream Shopping (2022)Dynamic Coupon Targeting Usin…Happiness Begets Money: Emotion and Engagement in Live Streaming (2021)Happiness Begets Money: Emoti…Structural Properties of Buyback Contracts for Price-Setting Newsvendors (2007)Structural Properties of Buyb…Price and Order Postponement in a Decentralized Newsvendor Model with Multiplicative and Price-Dependent Demand (2007)Price and Order Postponement …Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations (2005)Supply Chain Coordination wit…Salesforce Incentives, Market Information, and Production/Inventory Planning (2005)Salesforce Incentives, Market…The Allocation of Inventory Risk in a Supply Chain: Push, Pull, and Advance-Purchase Discount Contracts (2004)The Allocation of Inventory R…Coordinating Contracts for Decentralized Supply Chains with Retailer Promotional Effort (2004)Coordinating Contracts for De…Supply Chain Coordination with Contracts (2003)Supply Chain Coordination wit…Supply Chain Coordination Under Channel Rebates with Sales Effort Effects (2002)Supply Chain Coordination Und…Selling to the Newsvendor: An Analysis of Price-Only Contracts (2001)Selling to the Newsvendor: An…A Theory of Sales Quotas with Limited Liability and Rent Sharing (2000)A Theory of Sales Quotas with…Quality and Competition (1998)Quality and CompetitionQuick Response in Manufacturer-Retailer Channels (1997)Quick Response in Manufacture…Analysis of supply contracts with total minimum commitment (1997)Analysis of supply contracts …When should suppliers introduce a live-stream channel: The role of limited supply capacity (2025)When should suppliers introdu…Strategic choices in live-streaming e-commerce: Balancing live-streaming selling mode and return-freight insurance strategy (2025)Strategic choices in live-str…Should KOL live streaming be adopted? A target-oriented newsvendor analysis of supply chain performance (2025)Should KOL live streaming be …Preventing traffic manipulation in live-streaming selling: a signalling game perspective (2025)Preventing traffic manipulati…Maximizing sales: The art of short video creation in livestream e-commerce (2024)Maximizing sales: The art of …Livestream Commerce with Online Influencers (2021)Livestream Commerce with Onli…Managing Channel Profits (1983)Backup Agreements in Fashion Buying—The Value of Upstream Flexibility (1997)Perspectives in supply chain risk management (2006)The mean-variance approach for global supply chain risk analysis with air logistics in the blockchain technology era (2019)The Economic Institutions of Capitalism (1987)Service supply chain management: A review of operational models (2015)Retailer-driven carbon emission abatement with consumer environmental awareness and carbon tax: Revenue-sharing versus Cost-sharing (2017)Channel Structures of Online Retail Platforms (2021)Stability in Competition (1929)A Model of Duopoly Suggesting a Theory of Entry Barriers (1979)The theory of industrial organization (1990)Nonlinear Pricing of Information Goods (2004)Green supply chain game model and analysis under revenue-sharing contract (2017)Green product development under competition: A study of the fashion apparel industry (2019)Inventory management and production planning and scheduling (1999)The Value of Information Sharing in a Two-Level Supply Chain (2000)Ericsson's proactive supply chain risk management approach after a serious sub‐supplier accident (2004)Managing Disruption Risks in Supply Chains (2005)Optimal Pricing and Return Policies for Perishable Commodities (1985)Quantitative Models for Supply Chain Management (1999)Contracting to Assure Supply: How to Share Demand Forecasts in a Supply Chain (2001)Pricing and the Newsvendor Problem: A Review with Extensions (1999)Investigating Causal Relations by Econometric Models and Cross-spectral Methods (1969)Macroeconomics and Reality (1980)Generalized impulse response analysis in linear multivariate models (1998)How customer engagement in the live-streaming affects purchase intention and customer acquisition, E-tailer's perspective (2022)Understanding the Role of Live Streamers in Live-Streaming E-Commerce (2022)Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement (2023)Hedonic Consumption: Emerging Concepts, Methods and Propositions (1982)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Hedonic and utilitarian motivations for online retail shopping behavior (2001)Channel strategies for competing retailers: Whether and when to introduce live stream? (2023)Live-streaming selling modes on a retail platform (2023)Livestream e-commerce in a platform supply chain: A product-fit uncertainty reduction perspective (2023)The effect of supply chain glitches on shareholder wealth (2003)Association Between Supply Chain Glitches and Operating Performance (2005)Formative Versus Reflective Indicators in Organizational Measure Development: A Comparison and Empirical Illustration (2006)Global supply chain risk management strategies (2008)Identifying risk issues and research advancements in supply chain risk management (2010)Supply chain risk management: a literature review (2015)
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References

  • 2003Supply Chain Coordination with Contracts2,737 cited
  • 2005Supply Chain Coordination with Revenue-Sharing Contracts: Strengths and Limitations2,476 cited
  • 2001Selling to the Newsvendor: An Analysis of Price-Only Contracts1,059 cited
  • 2002Supply Chain Coordination Under Channel Rebates with Sales Effort Effects860 cited
  • 2004The Allocation of Inventory Risk in a Supply Chain: Push, Pull, and Advance-Purchase Discount Contracts619 cited
  • 1998Quality and Competition598 cited
  • 1997Quick Response in Manufacturer-Retailer Channels523 cited
  • 2004Coordinating Contracts for Decentralized Supply Chains with Retailer Promotional Effort442 cited
  • 2021Happiness Begets Money: Emotion and Engagement in Live Streaming400 cited
  • 2022Fly with the wings of live‐stream selling—Channel strategies with/without switching demand291 cited
  • 1997Analysis of supply contracts with total minimum commitment246 cited
  • 2005Salesforce Incentives, Market Information, and Production/Inventory Planning232 cited
  • 2007Structural Properties of Buyback Contracts for Price-Setting Newsvendors155 cited
  • 2000A Theory of Sales Quotas with Limited Liability and Rent Sharing127 cited
  • 2007Price and Order Postponement in a Decentralized Newsvendor Model with Multiplicative and Price-Dependent Demand

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96 cited
  • 2022Dynamic Coupon Targeting Using Batch Deep Reinforcement Learning: An Application to Livestream Shopping84 cited
  • Cited by

    • 2021Livestream Commerce with Online Influencers54 cited
    • 2025Should KOL live streaming be adopted? A target-oriented newsvendor analysis of supply chain performance17 cited
    • 2025When should suppliers introduce a live-stream channel: The role of limited supply capacity14 cited
    • 2024Maximizing sales: The art of short video creation in livestream e-commerce14 cited
    • 2025Strategic choices in live-streaming e-commerce: Balancing live-streaming selling mode and return-freight insurance strategy12 cited
    • 2025Preventing traffic manipulation in live-streaming selling: a signalling game perspective11 cited