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Decoding Green Consumption Behavior Among Chinese Consumers: Insights from Machine Learning Models on Emotional and Social Influences
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Decoding Green Consumption Behavior Among Chinese Consumers: Insights from Machine Learning Models on Emotional and Social Influences (2025)Decoding Green Consumption Behavior Among…Challenges toward carbon neutrality in China: Strategies and countermeasures (2021)Challenges toward carbon neut…Impact of culture, behavior and gender on green purchase intention (2017)Impact of culture, behavior a…Predicting green product consumption using theory of planned behavior and reasoned action (2015)Predicting green product cons…Factors Affecting Green Purchase Behaviour and Future Research Directions (2015)Factors Affecting Green Purch…Awe Expands People’s Perception of Time, Alters Decision Making, and Enhances Well-Being (2012)Awe Expands People’s Percepti…Against the Green: A Multi-method Examination of the Barriers to Green Consumption (2012)Against the Green: A Multi-me…Attitude towards the Environment and Green Products:Consumers’ Perspective (2010)Attitude towards the Environm…The impact of online store environment cues on purchase intention (2008)The impact of online store en…Positive emotion dispositions differentially associated with Big Five personality and attachment style (2006)Positive emotion dispositions…TARGET ARTICLE: "Putting the Self Into Self-Conscious Emotions: A Theoretical Model" (2004)TARGET ARTICLE: "Putting the …A Three-Factor Model of Social Identity (2004)A Three-Factor Model of Socia…A social influence model of consumer participation in network- and small-group-based virtual communities (2004)A social influence model of c…User Acceptance of Information Technology: Toward A Unified View1 (2003)User Acceptance of Informatio…Value Hierarchies Across Cultures (2001)Value Hierarchies Across Cult…Targeting consumers who are willing to pay more for environmentally friendly products (2001)Targeting consumers who are w…From Intentions to Actions: A Theory of Planned Behavior (1985)From Intentions to Actions: A…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Self-efficacy: Toward a unifying theory of behavioral change. 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References

  • 2003User Acceptance of Information Technology: Toward A Unified View144,945 cited
  • 1985From Intentions to Actions: A Theory of Planned Behavior19,049 cited
  • 2001Targeting consumers who are willing to pay more for environmentally friendly products2,974 cited
  • 2004A social influence model of consumer participation in network- and small-group-based virtual communities2,242 cited
  • 2015Predicting green product consumption using theory of planned behavior and reasoned action2,187 cited
  • 2001Value Hierarchies Across Cultures1,635 cited
  • 2021Challenges toward carbon neutrality in China: Strategies and countermeasures1,535 cited
  • 2015Factors Affecting Green Purchase Behaviour and Future Research Directions1,513 cited
  • 2004TARGET ARTICLE: "Putting the Self Into Self-Conscious Emotions: A Theoretical Model"1,447 cited
  • 2004A Three-Factor Model of Social Identity1,302 cited
  • 2012Against the Green: A Multi-method Examination of the Barriers to Green Consumption970 cited
  • 2006Positive emotion dispositions differentially associated with Big Five personality and attachment style914 cited
  • 2008The impact of online store environment cues on purchase intention814 cited
  • 2017Impact of culture, behavior and gender on green purchase intention740 cited

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  • 2012Awe Expands People’s Perception of Time, Alters Decision Making, and Enhances Well-Being734 cited
  • 2010Attitude towards the Environment and Green Products:Consumers’ Perspective722 cited
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