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How is NFT fashion distinct from digital fashion? insights from mixed-methods research combining social listening and Consumer surveys
16 references·0 citing·56 second hop
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References

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  • 2023NFT luxury brand marketing in the metaverse: Leveraging blockchain‐certified NFTs to drive consumer behavior225 cited
  • 2012What drives purchase intention in the context of online content services? The moderating role of ethical self-efficacy for online piracy222 cited
  • 2022Exploring the challenges of remote work on Twitter users' sentiments: From digital technology development to a post-pandemic era

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212 cited
  • 2022Exploring the nature of digital transformation in the fashion industry: opportunities for supply chains, business models, and sustainability-oriented innovations197 cited
  • 2021“Enabling circular business models in the fashion industry: the role of digital innovation”188 cited
  • 2020Can an intelligent personal assistant (IPA) be your friend? Para-friendship development mechanism between IPAs and their users134 cited
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