How Does Port Logistics Service Innovation Enhance Cross-Border e-Commerce Enterprise Performance? An Empirical Study in Ningbo-Zhoushan Port, China

Weitao Jiang · Hongxu Lu · Zexin Wang

2 citations0/0 files storedJournal of theoretical and applied electronic commerce research

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E-commerce and Technology Innovations Maritime Ports and Logistics Transport and Logistics Innovations

Abstract

The port logistics service innovation (PLSI) is closely associated with cross-border e-commerce (CBEC) enterprise performance, given that the port, as the spatial carrier and the joint point of goods, information, customs house affairs, etc., is essentially a key node of the CBEC logistics chain. However, the influence mechanism of PLSI on CBEC enterprise performance has still not yet been elaborated by consensus. To fill this gap, this study aims to figure out the effect mechanism integrating the probe into two variables (i.e., information interaction and environmental upgrade) in a moderated mediation model. Specifically, this study collects questionnaire survey data of logistics enterprises and CBEC enterprises in the Ningbo-Zhoushan Port of China by the Bootstrap method in the software SPSS 26.0. The results show the following: (1) PLSI can positively affect the CBEC enterprise performance; (2) information interaction plays an intermediary role between PLSI and CBEC enterprise performance; and (3) environmental upgrade can not only positively regulate the relationship between information interaction and CBEC enterprise performance, but also enhance the mediating role of information interaction with a moderated intermediary effect.

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