Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

The Value Flame at the Base of the Pyramid (VFBOP): Identifying and Creating a Valuable Market

16 references·3 citing·40 second hop

FromToDepth

this work references cited by second hop

References

1995Disruptive technologies: catching the wave2,655 cited
2010The fortune at the bottom of the pyramid2,366 cited
2006Fortune at the bottom of the pyramid, the: eradicating poverty through profits2,171 cited
2004Reinventing strategies for emerging markets: beyond the transnational model1,438 cited
2004Blue ocean strategy.1,265 cited
2007The Mirage of Marketing to the Bottom of the Pyramid: How the Private Sector Can Help Alleviate Poverty831 cited
2005Globalization, Corporate Social Responsibility and poverty530 cited
2009The Entrepreneurship Process in Base of the Pyramid Markets: The Case of Multinational Enterprise/Nongovernment Organization Alliances430 cited
2008Integrated approach to understanding consumer behavior at bottom of pyramid231 cited
2011Global Village vs. Small Town: Understanding Networks at the Base of the Pyramid151 cited
2007Advancing the ‘Base of the Pyramid’ Debate111 cited
2007The Mirage of Marketing to the Bottom of the Pyramid106 cited
2008Understanding key factors in social enterprise development of the BOP: a systems approach applied to case studies in the Philippines66 cited
2008Farewell to Pyramids – How Can Business and Technology Help to Eradicate Poverty?15 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

2011

Franchising at the Bottom of the Pyramid (BOP): an alternative distribution approach

13 cited

2011Sourcing or selling: the Value Flame at the Base of the Pyramid11 cited

Cited by

2021‘A social justice logic’: how digital commerce enables value co-creation at the bottom of the pyramid52 cited
2015Effect of institutions on multinational corporation internationalisation strategies across base-of-the-pyramid markets in Africa1 cited
2016Business Model Categories for the Base of the Pyramid and Challenges in the South African Market0 cited