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Marketing of services · Study

BookMarketing of services

James H. Donnelly1981

Book1981

Marketing of services

James H. Donnelly · William R. George

353 citations·0/0 files stored·American Marketing Association eBooks

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Service and Product Innovation

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Year1981

Typebook

Published1981-01-01

VenueAmerican Marketing Association eBooks

Languageen

Citations353

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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openalex_workW597706813

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