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PURCHASE DECISION OF INDIAN CONSUMERS: THE FACTORS OF ATTRACTION WHILE PURCHASING CAR
16 references·0 citing·57 second hop
PURCHASE DECISION OF INDIAN CONSUMERS: THE FACTORS OF ATTRACTION WHILE PURCHASING CAR (2014)PURCHASE DECISION OF INDIAN CONSUMERS: TH…The relative impact of culture, strategic orientation and capability on new service development performance (2013)The relative impact of cultur…The effect of relationship desire on consumer‐to‐business relationships (2013)The effect of relationship de…The effect of corporate associations on consumer behaviour (2013)The effect of corporate assoc…Local innovation: The key to globalisation (2013)Local innovation: The key to …Influence of ERP systems on business process agility (2013)Influence of ERP systems on b…Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior (2013)Cultural drivers and trust ou…Constructing luxury brands: exploring the role of consumer discourse (2013)Constructing luxury brands: e…Happy Festivus! Parody as playful consumer resistance (2012)Happy Festivus! Parody as pla…Corporate social performance and consumer‐retailer emotional attachment (2012)Corporate social performance …An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2011)An integrative review of sens…Country‐of‐origin contingencies: their joint influence on consumer behaviour (2010)Country‐of‐origin contingenci…Consumer decision making and aging: Current knowledge and future directions (2009)Consumer decision making and …Consumption as voting: an exploration of consumer empowerment (2006)Consumption as voting: an exp…The myth of the ethical consumer – do ethics matter in purchase behaviour? (2001)The myth of the ethical consu…Environmentally responsible purchase behaviour: a test of a consumer model (2000)Environmentally responsible p…The postmodern explained to managers: Implications for marketing (1996)The postmodern explained to m…Structural equation modeling in practice: A review and recommended two-step approach. 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Highlighting the attitude—behaviour gap (2000)Consumer Responses to Corporate Social Responsibility (CSR) in China (2011)Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty (2018)The Principles of Psychology (1891)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1956)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)Pleasure principles: A review of research on hedonic consumption (2012)Sensory marketing, embodiment, and grounded cognition: A review and introduction (2013)Store Atmospherics: A Multisensory Perspective (2014)
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References

  • 2011An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior1,669 cited
  • 2001The myth of the ethical consumer – do ethics matter in purchase behaviour?1,653 cited
  • 2000Environmentally responsible purchase behaviour: a test of a consumer model715 cited
  • 2006Consumption as voting: an exploration of consumer empowerment386 cited
  • 2009Consumer decision making and aging: Current knowledge and future directions317 cited
  • 2013The effect of corporate associations on consumer behaviour198 cited
  • 1996The postmodern explained to managers: Implications for marketing161 cited
  • 2013Constructing luxury brands: exploring the role of consumer discourse150 cited
  • 2012Corporate social performance and consumer‐retailer emotional attachment81 cited
  • 2013Influence of ERP systems on business process agility80 cited
  • 2013The relative impact of culture, strategic orientation and capability on new service development performance80 cited
  • 2013Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior77 cited
  • 2010Country‐of‐origin contingencies: their joint influence on consumer behaviour48 cited
  • 2012Happy Festivus! Parody as playful consumer resistance44 cited

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  • 2013Local innovation: The key to globalisation36 cited
  • 2013The effect of relationship desire on consumer‐to‐business relationships36 cited
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