SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Designing brand identity: an essential guide for the whole branding team
0 references·16 citing·53 second hop
Designing brand identity: an essential guide for the whole branding team (2013)Designing brand identity: an essential gu…The Impact of Capital Structure on Business Growth Under IFRS Adoption: Evidence From Firms Listed in the Frankfurt Stock Exchange (2025)The Impact of Capital Structu…Organizational Identity (2024)Organizational IdentityAnalyzing the Role of Gestalt Elements and Design Principles in Logo and Branding (2023)Analyzing the Role of Gestalt…The colorful company: Effects of brand logo colorfulness on consumer judgments (2022)The colorful company: Effects…Pemanfaatan Presidensi G20 sebagai Sarana Marketing dan Branding Ekonomi Kreatif pada Era Pandemi Covid-19 (2022)Pemanfaatan Presidensi G20 se…Embracing the Future: Creative Industries for Environment and Advanced Society 5.0 in a Post-Pandemic Era (2022)Embracing the Future: Creativ…concept of color psychology and logos to strengthen brand personality of local products (2022)concept of color psychology a…Typography: the constant vector of dynamic logos (2020)Typography: the constant vect…Apple or Huawei: Understanding Flow, Brand Image, Brand Identity, Brand Personality and Purchase Intention of Smartphone (2020)Apple or Huawei: Understandin…Identifying counterfeit brand logos: on the importance of the first and last letters of a logotype (2019)Identifying counterfeit brand…Passengers perceptions of airport branding strategies: The case of Tom Jobim International Airport – RIOgaleão, Brazil (2018)Passengers perceptions of air…Free the brand: How a logo frame influences the potentiality of brand extensions (2018)Free the brand: How a logo fr…Comparing Direct and Indirect Branding in Advertising (2016)Comparing Direct and Indirect…The Effects of Brand Image on Customer Satisfaction and Loyalty Intention in Retail Super Market Chain UK (2015)The Effects of Brand Image on…Brand and Branding (2015)Brand and BrandingAirport branding: Content analysis of vision statements (2014)Airport branding: Content ana…Brand Credibility, Brand Consideration, and Choice (2004)Brands and Branding: Research Findings and Future Priorities (2006)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Corporate branding: Where are we? A systematic communication-based inquiry (2013)Factors Affecting Brand and Student Decision Buying Fresh Milk: A Case Study in Ho Chi Minh City, Vietnam (2019)Examining the influence of brand personality dimension on consumer buying decision: evidence from Ghana (2022)Content Analysis: An Introduction to its Methodology. (1984)Dimensions of transformational leadership: Conceptual and empirical extensions (2004)From mission statement to airline branding (2016)Content Analysis: An Introduction to Its Methodology (2019)Toward an Organizational Theory of Sustainability Vision (2020)Purpose vs mission vs vision: persuasive appeals and components in corporate statements (2022)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Case Study Research: Design and Methods (1991)Research Methods for Business Students (2003)How Brand Image and Perceived Service Quality Affect Customer Loyalty through Customer Satisfaction (2020)The impact of brand image on customer satisfaction and brand loyalty: A systematic literature review (2024)Enhancing Brand Value Through Circular Economy Service Quality: The Mediating Roles of Customer Satisfaction, Brand Image, and Customer Loyalty (2025)Dual coding theory: Retrospect and current status. (1991)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Influence of in-store and out-of-store creative advertising strategies on consumer attitude and purchase intention (2017)Finding creative drivers of advertising effectiveness with modern data analysis (2022)Immersive Advertising—A Review and Research Agenda (2024)Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase (2009)The Role of Customer Gratitude in Relationship Marketing (2009)Why Do Consumers Buy Counterfeit Luxury Brands? (2009)The sound of branding: An analysis of the initial phonemes of popular brand names (2019)Anti‐counterfeiting strategy unfolded: A closer look to the case of a large multinational manufacturer (2021)Does the cowl make the monk? Detecting counterfeits in brand names versus logos (2021)On the Evaluation of Structural Equation Models (1988)The theory of planned behavior (1991)Alternative Ways of Assessing Model Fit (1992)A New Integrated FUCOM–CODAS Framework with Fermatean Fuzzy Information for Multi-Criteria Group Decision-Making (2021)When Brand Image, Perceived Price, and Perceived Quality Interplay in Predicting Purchase Intention: Developing a Rhombus Model (2022)The role of brand identity, brand lifestyle congruence, and brand satisfaction on repurchase intention: a multi-group structural equation model (2024)‘Building Strong Brands’ (1996)Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)The new strategic brand management : advanced insights and strategic thinking (2012)Brand new: how visual context shapes initial response to logos and corporate visual identity systems (2023)Sensory Storytelling (2024)Strategic Brand Concept-Image Management (1986)Metacognitive Experiences in Consumer Judgment and Decision Making (2004)Signaling Status with Luxury Goods: The Role of Brand Prominence (2010)Red matte and glossy blue: how color and reflectance drive consumer indulgence (2023)The shape of premiumness: Logo Shape's effects on perceived brand premiumness and brand preference (2023)The visual naturalness effect: Impact of natural logos on brand personality perception (2023)Social Identity Theory and the Organization (1989)Albert and Whetten Revisited: Strengthening the Concept of Organizational Identity (2006)Institutions and Organizations: Ideas, Interests, and Identities (2007)Theory of the firm: Managerial behavior, agency costs and ownership structure (1976)How to do Xtabond2: An Introduction to Difference and System GMM in Stata (2009)On the Fintech Revolution: Interpreting the Forces of Innovation, Disruption, and Transformation in Financial Services (2018)
this work references cited by second hop

References

No references inside the corpus for this window.

Cited by

  • 2020Apple or Huawei: Understanding Flow, Brand Image, Brand Identity, Brand Personality and Purchase Intention of Smartphone139 cited
  • 2015The Effects of Brand Image on Customer Satisfaction and Loyalty Intention in Retail Super Market Chain UK85 cited
  • 2015Brand and Branding61 cited
  • 2014Airport branding: Content analysis of vision statements46 cited
  • 2022The colorful company: Effects of brand logo colorfulness on consumer judgments39 cited
  • 2024Organizational Identity31 cited
  • 2016Comparing Direct and Indirect Branding in Advertising28 cited
  • 2019Identifying counterfeit brand logos: on the importance of the first and last letters of a logotype27 cited
  • 2020Typography: the constant vector of dynamic logos25 cited
  • 2025The Impact of Capital Structure on Business Growth Under IFRS Adoption: Evidence From Firms Listed in the Frankfurt Stock Exchange25 cited
  • 2018Passengers perceptions of airport branding strategies: The case of Tom Jobim International Airport – RIOgaleão, Brazil22 cited
  • 2018Free the brand: How a logo frame influences the potentiality of brand extensions21 cited
  • 2023Analyzing the Role of Gestalt Elements and Design Principles in Logo and Branding15 cited
  • 2022

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

Pemanfaatan Presidensi G20 sebagai Sarana Marketing dan Branding Ekonomi Kreatif pada Era Pandemi Covid-19
14 cited
  • 2022concept of color psychology and logos to strengthen brand personality of local products12 cited
  • 2022Embracing the Future: Creative Industries for Environment and Advanced Society 5.0 in a Post-Pandemic Era10 cited