Creativity at work : developing the right practices to make innovation happen

Abstract

Series Foreword. Preface. 1. The Creativity Map: Discovering Your Best Practices for Creativity at Work. 2. Assessing Your Creativity Situation: Mapping Where You Are and Where You Need to Go. 3. Imagine Practices: Breakthrough Creativity Through Jump-Starting and Forecasting. 4. Invest Practices: Profitable Creativity Through Partnering and Portfolios. 5. Improve Practices: Incremental Creativity Through Modular Design and Development and Process Improvement Systems. 6. Incubate Practices: Sustainable Creativity Through Talent Scouting and Idea Spaces. 7. Putting It Together: Guiding, Managing, and Integrating Creativity. Notes. Additional Resources and Readings. The Authors. Index.

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