SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Advertising as a Cultural System
0 references·16 citing·53 second hopsampled
Advertising as a Cultural System (1987)Advertising as a Cultural SystemWomen's bodies, menstruation and marketing “protection:” interpreting a paradox of gendered discourses in consumer practices and advertising campaigns (2016)Women's bodies, menstruation …Handbook of Media Branding (2015)Handbook of Media BrandingWins, Winning and Winners: The Commercial Advertising of Lottery Gambling (2009)Wins, Winning and Winners: Th…Understanding the Rise of Consumer Ethnography: Branding Technomethodologies in the New Economy (2009)Understanding the Rise of Con…All in! The commercial advertising of offshore gambling on television (2008)All in! The commercial advert…Metaphor in the marketplace (2007)Metaphor in the marketplaceVisual Rhetoric and Global Advertising Imagery (2005)Visual Rhetoric and Global Ad…The Use of Fine Art in Advertising: A Survey of Creatives and Content Analysis of Advertisements (2005)The Use of Fine Art in Advert…Silent Running: Tacit, Discursive and Psychological Aspects of Management in a Top UK Advertising Agency (2000)Silent Running: Tacit, Discur…Exploring Life Themes and Myths in Alcohol Advertisements through a Meaning-Based Model of Advertising Experiences (1998)Exploring Life Themes and Myt…Something Old, Something New: Exploring the Interaction between Ritual and Advertising (1996)Something Old, Something New:…Mirror, Mirror: Some Postmodern Reflections on Global Advertising (1993)Mirror, Mirror: Some Postmode…The Humorous Message Taxonomy: A Framework for the Study of Humorous Ads (1991)The Humorous Message Taxonomy…Imaginary social relationships with celebrities appearing in television commercials (1991)Imaginary social relationship…Global Advertising: Issues and Practices (1991)Global Advertising: Issues an…"May Your Life Be Marvelous:" English Language Labelling and the Semiotics of Japanese Promotion (1987)"May Your Life Be Marvelous:"…Possessions and the Extended Self (1988)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Legacy and Native News Brands Online: Do They Show Different News Consumption Patterns? (2016)Distinction: A Social Critique of the Judgement of Taste* (2018)How users approach novel media products: brand perception of Netflix and Amazon Prime video as signposts within the German subscription-based video-on-demand market (2020)Integrating machine learning, modularity and supply chain integration for Branding 4.0 (2022)Mass Communication and Para-Social Interaction (1956)The Social Construction of Reality (1967)Forming Parasocial Relationships in Online Communities (2005)The Role of the Partner Brand's Social Media Power in Brand Alliances (2018)Social Construction of Reality (2020)Be constantly different! How to manage influencer authenticity (2023)THE GLOBALIZATION OF MARKETS (1983)Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods (1986)Visual Metaphor in Advertising: Is the Persuasive Effect Attributable to Visual Argumentation or Metaphorical Rhetoric? (2007)Crafting Extraordinary Stories: Decoding Luxury Brand Communications (2019)Revealing Unconscious Consumer Reactions to Advertisements That Include Visual Metaphors. A Neurophysiological Experiment (2020)Advances in Consumer Research (2025)Conflict, arousal, and curiosity. (1960)Cognitive, social, and physiological determinants of emotional state. (1962)The Handbook of Social Psychology (1969)Assessing the Use and Impact of Humor on Advertising Effectiveness: A Contingency Approach (1997)Responses to Humorous ADS: Does Audience Involvement Matter? (2006)Differentiating what is humorous from what is not. (2015)The Principles of Psychology (1891)Standardization & Justification: Do AadScales Measure Up? (1998)Advertising Localization Overshadows Standardization (2002)What Is Wrong With International Advertising Research? (2002)Handbook of Qualitative Research (1994)Handbook of Qualitative Research. (1995)Social Research Methods: Qualitative and Quantitative Approaches (2002)Selling dreams-causing nightmares? (2007)RESPONSIBLE MARKETING AND ADVERTISING IN GAMBLING: A CRITICAL REVIEW (2015)Gambling Games on Social Platforms: How Do Advertisements for Social Casino Games Target Young Adults? (2016)The Interpretation of Cultures (1974)Making the Ad Perfectly Queer: Marketing “Normality” to the Gay Men's Community? (1999)Vigilante Marketing and Consumer-Created Communications (2007)Magical Thinking and Consumer Coping (2011)The Interpretation of Cultures (2017)Closing statement : Linguistics and poetics (1960)The Managed Heart (1983)AMUSING OURSELVES TO DEATH† (1985)Toward a Broadened Theory of Preference Formation and the Diffusion of Innovations: Cases from Zinder Province, Niger Republic (1989)The changing dynamic of consumer behavior: implications for cross-cultural research (1997)Accessibility Or Diagnosticity? Disentangling the Influence of Culture on Persuasion Processes and Attitudes (2000)Archaeology of Knowledge (1970)The Archaeology of Knowledge. (1974)Discursive psychology (2001)Account planning Current agency perspectives on an advertising enigma (2003)IMPaKT: A Framework for Linking Knowledge Management to Business Performance (2003)Producing marketing: towards a social-phenomenology of marketing work (2007)Conceptual Framework of Harmful Gambling, Third Edition (2018)Protecting children and young people from contemporary marketing for gambling (2022)
this work references cited by second hop· second hop is a sample of the most-cited connections

References

No references inside the corpus for this window.

Cited by

  • 1991The Humorous Message Taxonomy: A Framework for the Study of Humorous Ads254 cited
  • 1991Imaginary social relationships with celebrities appearing in television commercials131 cited
  • 2005Visual Rhetoric and Global Advertising Imagery113 cited
  • 1987"May Your Life Be Marvelous:" English Language Labelling and the Semiotics of Japanese Promotion113 cited
  • 1996Something Old, Something New: Exploring the Interaction between Ritual and Advertising106 cited
  • 1993Mirror, Mirror: Some Postmodern Reflections on Global Advertising95 cited
  • 2000Silent Running: Tacit, Discursive and Psychological Aspects of Management in a Top UK Advertising Agency83 cited
  • 2009Wins, Winning and Winners: The Commercial Advertising of Lottery Gambling82 cited
  • 2015Handbook of Media Branding80 cited
  • 2008All in! The commercial advertising of offshore gambling on television80 cited
  • 2005The Use of Fine Art in Advertising: A Survey of Creatives and Content Analysis of Advertisements77 cited
  • 2009Understanding the Rise of Consumer Ethnography: Branding Technomethodologies in the New Economy69 cited
  • 2007Metaphor in the marketplace60 cited
  • 1991Global Advertising: Issues and Practices

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

54 cited
  • 2016Women's bodies, menstruation and marketing “protection:” interpreting a paradox of gendered discourses in consumer practices and advertising campaigns53 cited
  • 1998Exploring Life Themes and Myths in Alcohol Advertisements through a Meaning-Based Model of Advertising Experiences50 cited