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Michael R. Bowers · Study
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Author
Michael R. Bowers
15 works
· latest 2013
· 3 institutions
cluster: provisional
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15
Citations
1,414
Works here
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Most cited in this library
Customer Trust in the Salesperson
1999 · 403 citations
The art of service recovery: fact or fiction?
2006 · 216 citations
Trading Places: Employees as Customers, Customers as Employees
1990 · 210 citations
Developing New Services: Improving the Process Makes it Better
1989 · 166 citations
Trading places redux: employees as customers, customers as employees
2007 · 87 citations
Works
15 shown
An Evaluation of Sales Training in the U.S. Banking Industry
Journal of Personal Selling and Sales Management
·
2013
·
3 authors
15
citations
Using Reflective Thinking to Enhance Decision Skills, Cultural Sensitivity, and Teamwork
Marketing Education Review
·
2010
·
3 authors
15
citations
Interdisciplinary Synergy: A Partnership Between Business and Library Faculty and Its Effects on Students’ Information Literacy
Journal of Business & Finance Librarianship
·
2009
·
5 authors
61
citations
Trading places redux: employees as customers, customers as employees
Journal of Services Marketing
·
2007
·
2 authors
87
citations
The art of service recovery: fact or fiction?
Journal of Services Marketing
·
2006
·
3 authors
216
citations
Customer involvement in the selection of service specifications
Journal of Services Marketing
·
2002
·
3 authors
41
citations
Customer Trust in the Salesperson
Journal of Business Research
·
1999
·
3 authors
403
citations
Services quality and satisfaction:
Journal of Services Marketing
·
1998
·
2 authors
54
citations
A model of service quality perceptions and health care consumer behavior.
PubMed
·
1991
·
3 authors
44
citations
Factors Influencing Pursuit of the MBA Degree:
Journal of Marketing for HIGHER EDUCATION
·
1990
·
3 authors
18
citations
Trading Places: Employees as Customers, Customers as Employees
Journal of Services Marketing
·
1990
·
3 authors
210
citations
Developing New Services: Improving the Process Makes it Better
Journal of Services Marketing
·
1989
·
1 author
166
citations
Developing new services for hospitals: a suggested model.
PubMed
·
1987
·
1 author
37
citations
An exploration into new service development : process, structure and organization
OakTrust (Texas A&M University Libraries)
·
1985
·
1 author
·
thesis
19
citations
A Curriculum for Personal Sales Training in an Academic Setting
Journal of Marketing Education
·
1983
·
2 authors
28
citations